"A marvelous book… thought provoking and highly entertaining." —Jerome Groopman, New York Times bestselling author of How Doctors Think "Ariely not only gives us a...

Three-time New York Times bestselling author Dan Ariely teams up with legendary The New Yorker cartoonist William Haefeli to present an expanded, illustrated...

Blending humor and behavioral economics, the New York Times bestselling author of Predictably Irrational delves into the truly illogical world of personal finance to help people...

Dan Ariely, behavioral economist and the New York Times bestselling author of The Upside of Irrationality and Predictably Irrational, examines the contradictory forces that drive...

Bestselling author Dan Ariely reveals fascinating new insights into motivation—showing that the subject is far more complex than we ever imagined.Every day we work hard to...

The future is now. Acclaimed technologist and inventor Amir Husain explains how we can live amidst the coming age of sentient machines and artificial intelligence—and not...

“Dan Ariely is a genius at understanding human behavior: no economist does a better job of uncovering and explaining the hidden reasons for the weird ways we act.”...

On the planet Stentor, silence is not only golden; it is the key to maintaining peace in world devastated by a great war. But that calm is shattered when a group known as the...

This reading group guide for Anthony Doerr’s Cloud Cuckoo Land includes an introduction, discussion questions, and ideas for enhancing your book club. The suggested...

Não são poucos os mitos que cercam a área de branding, conhecida pela construção e pelo gerenciamento de marcas. Há quem considere que um nome, um logo e uma campanha de...