Winning With Shopify



Weekly information for people looking to start, grow and accelerate and Win with their Shopify store without being too techy. Your host Caroline Balinska has over 12 years experience in eCommerce and will dive deep to get the best advice, help, strategies and EPIC WOW knowledge from Shopify app creators, business and marketing experts. It's not hard if you have the right advice to build a successful online shop so you can lay back, leave the rat race and create a lifestyle you love! No fluff and no smoke and mirrors, just the real actionable advice that will have you WINNING WITH SHOPIFY!


  • Why Most FB Ad Agencies Are Fraudulent & How To Get Best ROI

    21/01/2019 Duration: 43min

    Disclaimer: This is NOT talking about all FB ad agencies! Just most! In this episode I uncover the fraud going on in most Facebook Ad agencies and teach you WHAT to look out for, what to ask and how to make sure this NEVER happens to you! I have seen this HUNDREDS of times! Merchants paying monthly fees to so called experts who don't deliver ANY results and don't even ask how it's going! A simple question that they should be asking is: Are you converting our leads into sales???? The bas ones don't ask this!At Just Ask Parker we say NO to 95% of people who ask us to set up Facebook ads. Listen to find out why and what we do before letting merchants run FB ads. I mentioned that you MUST listen to Chase's interview in the Free Shopify Merchants Influencer Summit. Get access here for free >>> the show (

  • 5 Sure Fire Signs Your Shopify Store Will FAIL in 2019

    14/01/2019 Duration: 44min

    NOTES: Customer Journey Graphics seeing hundreds of Shopify Merchants and the mistakes they are making, Caroline has put together the 5 reasons Shopify Stores fail. And All have to do with the MERCHANT! Take control and be successful in 2019. You can have the business and the life you want. Just it takes getting the right advice to do it right. Support the show (

  • 3 Mistakes You Need To Fix If You Want Sales!

    24/12/2018 Duration: 13min

    Caroline discuses 3 mistakes she see's being made by 99% of her Just Ask Parker clients. THESE issues is what is stopping you from getting sales. It's easy to blame a lack of sales on a million things.... And yes it's likely you need more than this to fix your sales conversion issue, but just take it right back to basics. Fix these 3 issues first. If you are looking to make your first 1000 sales then get working on what is stopping people from adding your products to cart in the first place....Support the show (

  • How To Work With Social Media Influencers in Holiday Periods

    19/12/2018 Duration: 23min

    Paul Kahn from is part of the Social Media Influencer Summit for Shopify Merchants. He brings you the key strategy to working with Influencers to help you get more sales during special event days and the holiday season.Here is the first 15 minutes of his presentation. To get the rest signup at www.winningwithshopify.comSupport the show (

  • How To Use Video For Free and Cheap Traffic with Uzair Kharawala

    10/12/2018 Duration: 51min

    For more information about Uz go are a couple of recent blog posts which were published on SEM Rush:Local Video Marketing90-Day Video Marketing ChallengeAnd for more podcasts go to: the show (

  • How to get to page 1 of Google for FREE traffic with Jason Berkowitz

    05/12/2018 Duration: 36min

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  • How This Shopify Merchant Makes 1 Million Sales a Year - Using Social Media Influencers

    19/11/2018 Duration: 23min

    Chase Fisher the Founder @ Blenders Eyewear is here today sharing his secrets to 1 million sales a year. In this session we share the first 10 minutes to an outstanding interview in which Chase doesn't hold back with his tips and tricks to how he went from 10 sales to now over 1 million sales a year.Chase is a very successful Shopify merchant and he attributes a large part to influencers and social media. Even the ads run by Blenders Eyewear are now created by their influencers. Support the show (

  • Smile! It's time to build a tribe of raving fans and customers

    12/11/2018 Duration: 34min

    Learn how setting up a VIP program can add 10-20% to your profits on auto pilot. We have Alex McEachern from here to help explain the power of using a VIP program. Whether you are drop shipping or selling your own unique product you can use a VIP program to grow your customer base and build a tribe of raving fans and get customers coming back time and time again. Setting up a VIP program and growing your community differs between drop shipping and unique products so find out which way you can make it work for you. Support the show (

  • 4 Experts Talk Influencer Marketing for the Social Media Influencer Summit for Shopify Merchants

    04/11/2018 Duration: 31min

    This 3 Day Online Summit Has Been Created For Shopify Store OwnersTodays guests are Michael Jackness of Ecomm Crew, Mike of Glambassdor, Christy the legal expert and David Duncan or Brandsnob.www.winningwithshopify.comHIGHLIGHTS INCLUDE:Learn the $17k pre-launch strategy from one of our speakers who nailed itHoliday season! How to get influencers to promote your productsAre your products right for influencers?How one Shopify merchant gets 1 MILLION sales a year using Social Media InfluencersHow to spend nothing using the  gifting strategyWhy using Micro Influencers is now the #1 strategy for merchantsHow to get you offer inside your potential customers Apple wallet BEFORE they even buy!How to work with influencers for freeHow to choose the best influencers for your brandThe TRUTH on the results eCom stores get from influencer promotions (what others won’t tell you)A list of influencers you can work with immediatelyAND MUCH MORE!Support the show (

  • Drop Shipping Advice Like You Have NEVER Heard It with Anton Kraly

    22/10/2018 Duration: 45min

    Learn the right way to do drop shipping. Whether you have started a business already, or just starting out, in this episode you can expect to learn exactly what to do to make sales and profit from day one. There are a lot of people selling the dream while taking photos in front of "their" lamborghini's.... Anton doesn't give you a get rich quick scheme, he is all about the long game, and getting every aspect right to create a successful business you can manage and make money from. Support the show (

  • 5 Steps to Successfully Working With Social Media Influencers

    15/10/2018 Duration: 30min

    Caroline discusses the Social Media Influencer Summit for Shopify Merchants the 5 steps to working with influencers. Support the show (

  • The Truth About Conversion Rate Optimisation with Kurt Elster

    11/10/2018 Duration: 41min

    Don't forget to signup for the free summit Social Media Influencer Marketing Summit for Shopify Merchants at Kurt Elster, the host of The Unofficial Shopify Podcast shares his in depth knowledge on the real issues you need to think about when it comes to more sales conversions. Forget everything you have heard about needing to spend thousands to get it right, Kurt explains that most of it is right in front of you. He compares ecommerce sites such as Amazon and Walmart to explain just what you are getting wrong and how to turn that lead into a buyer.Support the show (

  • Why Your Shopify Store Needs PR - with Matt Bird

    01/10/2018 Duration: 42min

    Matt Bird from discusses winning PR strategies for your Shopify store. Whether you are wanting to be the face of your company, or if you just want your company's light to shine, Matt discusses all options. In this episode Matt also discusses the link between SEO and email marketing when it comes to your PR. "I'm gonna say this, I'm going to say probably 99 percent of businesses missed their pr opportunity because they just don't have the time. They'll get to it later and then the time passes and that news becomes old news. It's like, oh shoot, I should've put press release out on that." for the transcript and show notes. Support the show (

  • Unmissable Lessons From a 5x Store Owner - Michael Jackness

    24/09/2018 Duration: 56min

    If you are still not sure what to sell or not sure if you're selling the right products, Michael takes you through how he has chosen his last 3 niches, based on 2 existing businesses he has. **Get the full transcript and show notes at: ** Michael teaches you how with a little bit of effort, the simple way to take it to the next level and how this can make a huge difference to your sales. This is not rocket science, but it all about having a stragety, a plan to build a business. Show notes: Catch Michael on his podcast Ecom Crew His brands:,, & Mike's Recommended Apps Rewind - Backups | One Click Upsell | Zipify Pages Support the show

  • The importance of your words when selling products online

    17/09/2018 Duration: 32min

    Today I have Jemma Porter here. Over the past six years she has been a copy writer for brands such as Tommy Hilfiger, Zalando, Boden, Louis Vuitton and Mothercare. **Get the full transcript and show notes at: ** Each brand has their own way of selling and today Jemma will explain how she must create product descriptions based on the brands personality. Jemma teaches you what is important and why, she explains product descriptions, your about page and refunds page. Support the show (

  • The Power of Pinterest - You Are Missing Out On Sales!

    10/09/2018 Duration: 01h07min

    Pinterest offers Shopify store owners the ability to get THOUSANDS of new leads daily without spending a cent! Pinterest has told us over 200 million searches are happening monthly on Pinterest. **Get the full transcript and show notes at: ** Kathryn will teach you that Pinterest is a powerful search engine that offers your potential customers a chance to see your products. In this jam packed interview Kathryn covers everything you need to know about setting up a successful Pinterest account. You can have a million views on your products within months and with the help of the Pinterest community you can be selling more and growing your "raving fans" list. Learn which products you need to promote more often, how to create images and what all those data points mean. Support the show (

  • How to increase conversions by up to 20% by only fixing your images

    03/09/2018 Duration: 24min

    Holly Cardrew from Pixc is here today to explain how just by editing and taking better images you can increase conversions by 20% and lower your return rates. Holly is the founder of the app Pixc and she created this app after realising just how important images are for an ecommerce store. **Get the full transcript and show notes at: ** Holly answers all the questions you have about product images. Find out about sizes, shapes, photo backgrounds and the number of images you need per product. Support the show (

  • Want to run a FB ad? Don't start until you listen to this

    27/08/2018 Duration: 35min

    So many Shopify store owners try facebook ads and fail after being told throw $5 a day at it for $100 a day returns.... Well most have worked out it doesn't work like that! Here are 8 very important tips before expecting a high ROI from your Facebook ads. **Get the full transcript and show notes at: **Support the show (

  • Creating Your eCommerce Master Plan - Don't Do It Without This!

    20/08/2018 Duration: 42min

    Chloe Thomas from eCommerce MasterPlan is sharing the strategy she uses for building a successful store. Today she covers: The 1 spreadsheet you can't live without and a great free place to get free traffic and well as many other tips and tricks. Chloe is holding the eCommerce MasterPlan Virtual Summit 2018. For free access visit: **Get the full transcript and show notes at: **Support the show (

  • eCommerce and The Unicorn Principle with Rafael Romis

    24/07/2018 Duration: 55min

    On today’s show I interview the eCommerce beauty branding master Rafael Romis. He discusses the “The Unicorn Principle” aka: A path to unlocking the unique value and brand proposition every company has that makes people give a damn. **Get the full transcript and show notes at: ** Selling online is not always as simple as people like to make it out to be. If you don’t have that "WOW new shinny object’ then you need to create it….Learn the tricks that the WOW brands use. Rafael has worked with HBO, Disney and Gloss, and he knows a thing or 2 about growing a brand online... We discuss working with influencers and how to stand out. Support the show (

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