Podcasts and video on social media, affiliate marketing, search marketing, video, mobile, and more.


  • Amplify Podcast goes to Podcast Movement

    13/06/2015 Duration: 21min

    On this episode of the Amplify Podcast we talk with Jared Easley about Podcast Movement. Who should you try to meet there and why? What makes some of the speakers special? What makes them amazing individuals? Got 22 minutes to get smarter? I'm afraid you can't afford not to. Listen to this week's episode.

  • PMA Industry Report: Benefits of Performance Marketing for Bloggers

    05/03/2015 Duration: 22min

    Welcome to the PMA Industry Report. PMA Board of Directors member, Angel Djambazov of Lab6 Media, hosts this episode which includes Publisher Recruitment Council Members: Carrol Lee, Business Development Specialist, for Schaaf-Partner Centric and Meaghan Causton, Publisher Development, for All Inclusive Marketing. Today's discussion centers on a new informative one sheet created by PMA Publisher Recruitment Council that outlines the benefits of performance marketing and the affiliate channel for bloggers. We go in-depth covering topics including: how affiliate marketing can empower bloggers; advantages of performance marketing over more popular monetization channels like AdWords; ways to find the right advertising partner; flexible types of ad units a blogger can use; and FTC disclosure when using affiliate links Resources covered in this podcast include: Official One-Sheet Guide: Benefits of Performance Marketing for Bloggers (click on image to download) Overview of FTC guidelines with examples c

  • What to do when a post goes viral

    25/02/2015 Duration: 19min

    There are so many things to think about when your work gets shared like a virus. Whether it's hosting, calls-to-action, social share buttons or Facebook Likes . . . we talk about the things you need to do if you find your posts going crazy. Take a listen and add your suggestions. What kinds of problems have you had? Regrets? And what are you doing to change that going forward. If you've got suggestions, ideas or comments leave them here or connect with us on Twitter at @AmplifyPodcast.

  • Did you know Facebook photoshops your images?

    11/02/2015 Duration: 19min

    It's true. On today's episode we talk about Facebook's auto-improve features of photographers. The idea that you only post unadulturated photos. . . well that's a lie. Don't miss the viners who are making movies. . . What about noknok?  Do you need that app? Perhaps you do. And then there's the Snapchat email question. Is it possible Twitter is buying Foursquare? Or are they working together for some greater end? And is this the only episode we aren't talking about Dropbox. All that and more on today's episode of Amplify Podcast.

  • PMA Industry Report: The Importance of Publishers

    29/01/2015 Duration: 21min

    Welcome to the PMA Industry Report. PMA Board of Directors member, Lisa Picarille, hosts this episode which includes Publisher Recruitment Council Members Carrie Rocha of Pocket Your Dollars and Carrol Lee of Schaaf-Partner Centric. The discussion centers on PMA Publisher Recruitment Council and goes in-depth on the council’s mission, what they do, how to join them, and what to expect during January, which is their spotlight month. The Publisher Recruitment Council is chaired by Lucy Bartlett of VigLink. Recent work from the Publisher Recruitment Council: • The Benefits of Using Affiliate Links over AdSense for Bloggers • Guide: The Benefits of Performance Marketing for Bloggers Learn more about becoming a PMA member and joining a council.

  • PMA Industry Report: Council Spotlights

    05/01/2015 Duration: 18min

    We are reviving the PMA Industry Report. Yes, we are back. This episode features Tricia Meyer, Founder and CEO of and Secretary for the Performance Marketing Association’s Board of Directors, along with Lisa Picarille, an Online Content Strategist and PMA Board member. The two go in-depth on the PMA councils’ respective missions, what they do, how to join them, and what to expect from the new spotlight months that highlights each council. Tricia is a special liaison to the councils to facilitate any output and vet it through the Board of Directors for approval and additional ideas. Lisa works with each of the councils to help generate content and expedite it through the process. There are currently, 5 PMA Councils • Compliance – (David Naffziger BrandVerity) • Publisher Recruitment (Lucy Bartlett – VigLink) • Industry Advancement (Choots Humphries – LinkConnector) • Measurements and Insights (Julie Avila - Schaaf-PartnerCentric) • Offers & Rewards (Howard Schaffer- Tricia

  • Affiliate Buzz #350 – How to Easily Manage a Remote Team to Quickly Grow Your Business

    30/08/2014 Duration: 53min

    In this edition of the Affiliate Buzz, host and Instructor of the Affiliate Marketers BootCamp, James Martell, is joined by his wife Arlene, who has been away for a few weeks. In this edition they mainly discuss how you can manage a remote team to expand your business quickly. To start with however, they talk about the 2015 Affiliate Summit in Las Vegas being held at the Paris Hotel. The Affiliate Summit began in 2003; the inaugural meeting was attended by 150 people. James was unable to attend the first summit. He also couldn't attend the latest held in New York. When he can’t attend he is actively watching the Twitter conversation. The next summit will be held between January 18th and 20th. It is expected 5000 people will attend the event. Those interested can receive a special discount on the VIP access passes. Many affiliates think the cost is too high; but as has been previously mentioned on Affiliate Buzz Episode 329 these fees can be written off against your taxes. At the same time as going to these

  • Dealing With Shady Companies, #ASE14 Keynote Videos, and Growers vs. Showers at Affiliate Summit

    26/08/2014 Duration: 08min

    On the August 25, 2014 episode of 7 Minutes in Affiliate Heaven podcast (listen to 7 Minutes in Affiliate Heaven), I talked about dealing with shady companies that try to scam people, the pictures from Affiliate Summit East 2014, and the top sessions from the conference. I also covered videos of keynotes from the recent Affiliate Summit, booking hotel rooms for Affiliate Summit West 2015, and fighting breast cancer. Please review 7 Minutes in Affiliate Heaven on iTunes. Show Links Affiliate Summit Corporation vs. Sales Online, LLC Official Photos from Affiliate Summit East 2014 Top 10 Sessions by Audience Growth at Affiliate Summit East 2014 Top 10 Sessions by Attendance at Affiliate Summit East 2014 Top 10 Sessions by Ratings at Affiliate Summit East 2014 Video of Julie Gurner Keynote at Affiliate Summit East 2014 Video of Rich “Big Daddy” Salgado Keynote at Affiliate Summit East 2014 Book at Paris Las Vegas for Affiliate Summit West 2015 Help Affiliate Summit West 2015 Fight Breast Cancer by Exercis

  • Affiliate Buzz #349 – Ricky Shetty: Secret to Receiving $30,000 in FREE Products and Building a Lifestyle Business Around Your Family

    25/08/2014 Duration: 47min

    In this edition of the Affiliate Buzz, host and Instructor of the Affiliate Marketers BootCamp, James Martell, is joined by Ricky Shetty, Amazon bestselling author and owner of James and Arlene begin this edition by talking about their attendance at the ShareASale Think Tank 2014, which they have previously discussed. It will be the 9th annual ThinkTank and while Arlene has been able to attend most meetings, James has been able to attend all of them. There is a lot on the agenda and it is difficult to decide what sessions to attend. Whichever sessions Arlene sits in, she is likely to take copious notes. James is planning to go to the advanced monetization sessions, which he always enjoys. Included in this will be website reviews and a bonus / incentive sessions. James and Arlene are also planning to take the time to have a little breakation. They plan to go to Memphis and visit Graceland, the former home of Elvis Presley. This is the most visited private home in America with 50,000 visito

  • Affiliate Buzz #348 – Vinny O’hare: Hurricane Sandy and Why It Pays to Think Outside of the Box

    20/08/2014 Duration: 56min

    In this edition of the Affiliate Buzz, host and Instructor of the Affiliate Marketers BootCamp, James Martell, is joined by Vinny O’Hare, online entrepreneur, speaker and author. In this edition they talk about why it pays to think outside of the box when marketing your business. Vinny has not previously been on the Affiliate Buzz, which was a surprise for James. The pair have known each other for over a decade and been to many conferences, including Affiliate Summit and ShareASale Think Tanks, together. James considers Vinny to be a good friend and an affiliate marketing talent. The Start Of Vinny’s Career Vinny’s first career was placing adverts in the subway for the New York Transit. While he was doing this he noticed which adverts were giving the best results. He took elements from the best performing adverts and used them for buying and selling products on eBay. He then realised if he could write content for an eBay page and make money, he could easily do the same with a website. In 2002/2003 Vinny de