Capitalism.com

Today, Ryan talks with Johnathan Troutman and Nathan Scherotter respectively the CEO, COO and Co-Founders of Empathy Wines — which was the logical interview to follow the Gary Vaynerchuk discussion!   Ever wonder how they launched and scaled their business so fast? Nate and John detail their history with Gary and the plan to take this venture to the next level.   Key takeaways [4:34] Ryan introduces Nate and John from Empathy Wines and asks them about how the company started and how they decided to go all in with Gary Vaynerchuk.   [10:13] Sometimes that entrepreneurial itch gets lost — even in a company that has a huge entrepreneurial vibe — Nate explains that for him, it was when he realised he had been going through the motions.   [12:27] Ramping up Empathy Wines may have seemed like it came together over the course of one or two months, however they had been working full time for 9 months before launch.   Even though they seem like a big company, they are currently only a 4 person gig.   Some benefits tra

How would your business be different if you weren’t thinking about what you can get out of it but rather what you can create?   Ryan explains how that subtle shift can multiply your returns!   Key Takeaways [1:27] Frame the question differently! [2:50] The universe rewards creators a lot more than it does selfish gains. [3:18] Ryan has gotten really good at helping materialise creativity — no one can materialise money for you though. [3:43] The paradox: we expect to be the best at everything and be better than everyone, but we need each other in order to be the best at anything! [4:38] When you come together you compound your skills and compound the results — it’s what all business relationships should be. [5:33] Find people you like to do something you think matters, if not then what’s the point!?   Mentioned in this episode 8-figures workshop events: Capitalism.com/8   Tweetables “It could all go belly up, but at least you did something that you felt was meaningful with people that you liked!” — Ryan Daniel

Why do entrepreneurs have such a hard time stepping back from work? Why do we continually engage in behaviors that are exhausting us?   Ryan welcomes Dr. Loretta Breuning on the show for a deep dive into neurochemistry and how you can harness it’s potential to create a happier life for yourself.   Key Takeaways [3:21] Ryan welcomes Dr. Loretta Breuning to the podcast and launches the discussion with a summary of his understanding of brain chemicals.   [5:00] Dr. Loretta offers up her caveats to Ryan’s interpretation: all chemicals have both a good and bad side.   Dopamine is a motivator and a distractor — It will reward you for any behavior it perceives will make you survive. In between survival behaviors dopamine is not necessary or wanted!   Oxytocin is often called the love chemical but really it’s about trust. But herd behavior can be negative so humans oscillate between herd mentality and individual pursuits.   Serotonin is the chemical that gives you a good feeling when you feel like you measure up to y

Today’s episode is the Playbook for Amazon podcast! Jeff Lieber from Turnkey Product Management welcomes listeners to the show that is dedicated to helping you amp up your Amazon game.   TurnkeyProduct Management sells 8 figures per year on Amazon for it’s clients, if you’re looking for actionable tips, lessons and mistakes to avoid in your own business, you’ve come to the right place.   Key Takeaways [2:19] Jeff launches the podcast by sharing where he is from and how it led him to where he is today.   [4:48] Launching physical products on Amazon was one of the many business models Jeff studies, and the one he adopted — he began his online marketing career with pet products.   Mistake: Ordering 15k worth of pee pads — a full container of goods!   Lesson: If you are just launching a new product line, you can do test orders or air ship a couple of boxes.   [7:07] Jeff’s forays outside of the pet niches — hot fads which ended up fading…   Mistake: Not building a company or a customer list.   Lesson: Don’t chase

Carl Allen is a U.K. based business buyer specializing in leveraged buyouts (LBO). Over 26 years he has perfected a proprietary methodology for buying business without using any of his own money.   Today he shares how to find deals, what he looks for how he structures them so that the businesses he buys are not dependent on him, and how he sleeps with all of this overhead!   Key takeaways [1:47] Ryan is fascinated by this since it’s kind of his goal for the future: he is currently building the infrastructure for entrepreneurs to be able to launch brands within his sphere of influence.   What kind of businesses? [7:00] Carl became the leverage buyouts guy, which was an alternative to building his own business.   Sweet spot: businesses with revenue in the 1 to 5 mil range. Below that you will find that the owner and the business are the same! And above 5 you have a lot of competition.   Some sectors do better than others: IT, engineering, manufacturing, professional services, etc. but ultimately if you’re new t

Ryan outlines 3 easy things you can do to ensure productivity when you work from home: because working from home means you never ever escape work?   Do you ever get lost in the sauce? If so, listen in to this quick episode.   Key Takeaways [1:21] Because working from home becomes your very personal work-prison, we tend to use little distractions to try to escape… Tidying, snacking, taking breaks, etc.   Here are three easy things you can do to ensure better productivity.   1. Plan [2:23] First thing in the morning, if nothing else, PUT YOUR PHONE AWAY and map out the most important thing for the coming day.   2. Workspace [4:04] it doesn’t need to be an office, it can be an area or a desk, just make it about work. Shut the world off.   3. Get out [5:44] Get the hell out. When we don’t have outside stimuli, our brains find problems to create.   Don’t let your own thoughts attack you. And don't let your brain make your house a negative space.   [7:55] If you work from home, you have a special set of challenges

Today, we talk to George Bryant, whose contribution to the Brand Builder Summit was viewed as the most impactful and helpful by the entrepreneurs in the audience. So without further ado, here is the go to guy that everyone goes to! The OZ behind the curtain: George “the middle name moniker” Byant. Side Note Wine with Wyan comes back in 2019 — subscribe on YouTube and Facebook!!! Key Takeaways [4:50] Ryan introduces the newly monikered: George “The OZ” Bryant!   [6:59] What does it ethical scaling look like on a tactical level? ● Paid media strategy ● Affiliate marketing strategy ● Massive amounts of influencer campaigns — building long term relationships ● Email marketing — George’s favorite: people just don’t know how to use it though! ● Organic traffic — his #1 play space: no, you didn’t miss the boat. ● Amazon strategy Basically, the tactics are all about figuring out all of the places where you can meet your customer. [7:46] Personally answering 11 000 DMs is something Goerge will still do. No matter how

Getting your house in order.   For Ryan, 2018 was about physical health and mental health — dealing with burnout and overwhelm that all entrepreneurs deal with.   Today he shares the importance of figuring out, and getting back to the core of what you want in life.   Key Takeaways [1:28] Ryan has been guilty of following formulas for business success, not personal happiness, and of losing sight of what made him happy about his businesses in the first place.   [3:15] Doing things against your better nature becomes a painful grind.   Ryan has to work at becoming clear on what he wants from his business, and surrounding himself with people that enjoy and are talented at the things he is not.   [4:34] The Wealth Dynamics Proflies Test Ryan once did revealed he was a “Star” and an “Investor”. It turns out that was spot on, ever since childhood, Ryan has dreamed of performing, being on stage...   So for him, the thing to do now is more PR and talking about economics and politics… Communicating authentically.   [5:5

Nathan is Founder and CEO of FreeeUp, an outsourcing company geared for e-commerce and Amazon businesses, he is also an accomplished Amazon and e-commerce seller himself!   Are you thinking about hiring, or have you ever had a bad hire? Hiring can be an expensive and frustrating endeavour for first timers. Nathan offers some guidance for entrepreneurs on how to crack that tough hiring nut!   Key Takeaways [5:41] It’s hard to scale a business without a workforce, but for some reason people give up on hiring.   [6:12] It’s not taught in school but hiring is a business function, just like marketing: it has to be done.   [10:00] It’s not me, it’s them… Why are your hires not working out? (It’s probably you) You need to analyse your interview process, your questions.   [11:35] The application process needs to be iterative: if a bad hire does get through, you have to analyse the process to figure out why and upgrade it so it doesn’t happen in the future.   [12:55] Max shares the types of hiring turning points he us

David Osborn is one of the largest real estate investors in the United-States and runs the largest Keller-Williams franchise in the world. Ever wonder how you can get to 9 figures? Tune in for some weird and serious advice refined over David’s 20 plus year entrepreneurial career.   Key takeaways [5:19] There is no amount of hours that will get you to 9 figures, so what do you have to do? The first lesson David learned was that it’s not about you: change the question. The right question for a 9 figure business is always: who. Who do you have to hire to get to the next step? What’s a key hire you could make right now that would drive your business forward? What’s the title, the job description? Start making yourself the least talented person in your organisation.   Get your Whos [8:17] Once you know that “who” is the question, you need to figure out who you have to become to attract that person: the right “who’s” don’t work for just anybody.   What do the “whos” look for? Purposeful people. Learn how to goal se

Today’s episode features a behind the scenes segment from a recent 8-figures workshop held at Ryan Daniel Moran’s lakehouse.   Ryan explains the 3 types of managers you business needs and the formula to go from 100k a month to a million. Are you looking for your 8-figure exit? It will require you to make the transition from hustler to entrepreneur.   Key Takeaways [2:40] Your audience is already generating content for you.   [5:02] Making a business requires a product that you can convince people is better than the alternatives 1. Have your product down 2. Get your sales optimized and get reviews 3. Put your reviews up as content [7:36] So you have the business 1-2-3 and you want to push further, go from 100k a month to a million… How do you do that? You deepen the product line... How do you do that? Figure out what your customers buy after your product... How do you do that? ASK THEM. [10:44] The million $ formula is 3-5 products at 25 sales a day and there is a reason behind this: in order to sell 3 product

So you finally settled the money part and now you realise the happy part doesn’t just happen? Today Ryan shares an interview with his friend and lifestyle inspiration Alex Huditan on how to improve life and scale happiness.   Ride the wave and love the flow of life: Alex does his best — and it’s really, really good! — at living by his own definition, and he runs a successful 7 figure business on Amazon.   Key Takeaways [5:12] Alex shares what he does and the ways he tries to positively impact the lives of his fellow Romanian.   [8:31] Alex’s lifestyle is a goal of Ryan’s and stretches his perception. Ryan is the kind of entrepreneur who can do nothing else but be an entrepreneur…   “How does Alex have so much free time, and is so happy!?” When does he get any work done?   [9:26] Alex shares that he isn’t that good at time management, but has been focused in the past 5 years on getting better at being him.   He has created partnerships that free up his time to do what he wants: he mainly focuses on helping his

Influencers are not a magic button, and working with them can make or break your business depending on how well you enter into the relationship.   We all know there are no guarantees in business, but if you want to use influencers the right way for your business tune in today: Ryan shares 3 easy tips as well as the biggest pitfalls to avoid in building an influencer relationship that works for everyone.   Key Takeaways [:52] Working with an influencer successfully requires that certain criteria be met the most important of which being: ● Does the product you want to amplify match the influencer’s audience. [2:52] People are selfish. They don’t want to mentor you, give you shout outs, talk about your thing. The first mistake to avoid? 1. Going directly for the ask. The second? 2. Overrating a spokesperson — it’s an audience you want. [4:07] So how do you position your brand to influencers? It’s really 2 simple things: 1. Show the value it brings to their community 2. Does talking about it make the influencer l

Today’s episode is about really rigorous data based approach to social media advertising. Tev Marusenko, PhD, takes a very academic approach to data collection, integration and management he shares the tactics he’s used in his own business endeavours. Key Takeaways [6:07] Max introduces DOCTOR Yev Marusenko, and asks him to talk a bit about himself. [8:59] After getting his PhD, Yev opted for a career change from theoretical academia to marketing and it turns out there are many transversal skills. [13:00] Establishing a brand and then marketing or building the brand by testing? Heroclip had huge growth goals and that required both approaches at once.   First, you need branding so: branding strategy sessions! Heroclip is a carabiner, it could have been sold just as a carabiner— mind the competition! — but it already looked different so they spend a great deal of time thinking about what it actually does and how it differs for the customer. Reading branding books, articles, workshops and knowledge sharing.   Se

How do psychedelics play into the lives of entrepreneurs? Today we dive deep into belief systems, religion, consciousness and all that good philosophical magic.   Tune in for a very human discussion on what it means to strip away some of your certainties and what you can learn in the process.   Who better to talk about this than Ryan, who in his single minded and systematic pursuit of truth ended up shedding a dogmatic upbringing as well as a religious career.   Disclaimer This interview and associated content is in no way an endorsement or recommendation that anyone should do any illegal drugs — there is nothing you cannot achieve or go do on your own through meditation or spiritual practices.   Key takeaways   Questioning everything [:] Ryan has a history of questioning the established structures around him: 1. He questioned the 9 to 5 workday train and became an entrepreneur 2. He questioned his religion in phase 1 and started a lifelong spiritual journey [8:00] Phase 2 of his spiritual quest has been cent

Reinvesting dividends! It sounds boring.   Just wait ‘till you see the compounding cash flow numbers on this strategy, you’ll understand why it’s the only reason Ryan cares about dividend paying stocks at all.   Are you looking for an investment workhorse that will build a nest egg for your future? Pick up a good habit and put 10% of your earnings into this long term strategy.   Key Takeaways [2:55] Ryan starts off by sharing his personal minimum criteria: a stock that pays a minimum of 4% and has raised its dividend every year for at least 10 years.   [5:35] As an example we’ll use AT&T whose stock trades at about 40$ a share.   Let’s buy a hypothetical 300$ worth at a 6% dividend a year for a measly 18$ a year.   [7:08] AT&T have raised their dividend for at least 10 years: let’s posit a 10% annual raise. Y1 — 6% Y2 — 6.6% Y3 — 7.3% Y4 — 8% Y5 — 8.8% Y6 — 9.8% Over 10 years these numbers become really interesting.   [9:03] The next step is the dividend reinvestment plan: Y1 — 10 shares at 6% reinves

Today, the mysterious Jeff Lieber joins Ryan and Max for an insightful interview covering the reasons why big brand tend not to be on Amazon as much (and why they should be) as well as a host of tips and important advice on expanding your business on Amazon.   Jeff is the Founder and CEO of Turnkey Product Management, a company offering a full portfolio of management options for automating your Amazon growth while freeing up capacity for you to work on your business. Jeff also built and sold a few physical products brand himself and receives Ryan’s highest endorsement.   Why should you be on Amazon, even if your brand is doing great on its own channels?   Key Takeaways [1:54] Ryan starts by roping Max into a question about his initial shock with Amazon product sellers: he was struck by how far you can grow on Amazon by just focusing on product sales, and how inversely low performance seemed to be.   [3:10] How can companies use Amazon in a way that builds their brand rather than just focussing on product sale

Today is a rare treat, Ryan talks about Capitalism.com’s advertising platform which he never does! Why today? While turning a bad day around, he has a huge realisation about his business.   Do you want to muscle out of your ruts, big or small? Ryan shares his sure fire way to pull yourself out of the muck.   Key Takeaways [:29] Ryan’s been following a process he calls success stacking which means that when he feels like he’s in a rut he does a few key things.   1. Identify what isn’t up to your expectations for the day — journaling is in and of itself a great practice, and here is a tangible way to use it, it can help you put words into what’s going on in your head: today’s a bad day, figure out why. 2. Get an iota of momentum, it’s often all you need — and sometimes that just means going to the gym, or even getting a haircut. [1:19] Today was a real weird for Ryan, he shares his journal entry and how he pulled out of his day’s muck by finalizing a deal he’s been after for a while. Braingasm [3:44] Ryan final

Because you asked: today, we diverge from the usual interview and Max breaks down the very concept of ‘brand’ into easily digestible parts. So is it just a logo?   Key Takeaways [2:49] Max asked the community what it is you would like to see on the Brand Builder Podcast and you responded!   Over the next few weeks and months, he’ll be covering a lot of the questions raised but for today:   What do we mean when we talk about brand?   [5:15] A lot people think of brand as logos, palettes, packaging, marketing funnels and copy... All of those things are important aspects, but they are not enough.   Your brand is the collective emotional response to your product or service, and that includes your customer's expectations, memories, stories and relationship with regards to your company.   [6:32] In a perfect world, you are not selling someone something the one time, you are entering in a relationship that will last and spans months, years or even a lifetime.   That relationship is built on three principles: 1. Bran

So, should you do Ayahuasca? No.   But if you want to hear what it was like for Ryan DMT Moran and what he took away from the experience, listen in.   Preface: Ayahuasca has become this cliché thing that entrepreneurs do, they come back changed and want to tell EVERYONE about it. It’s like being vegan, or doing crossfit.   Ryan wants to make it crystal clear that he is not a hippie and did not want to talk about this experience. He is not an “Ayahuasca person” but since he also attends burning man, he may already be on a slippery slope...   Disclaimer This interview and associated content is in no way an endorsement or recommendation that anyone should do Ayahuasca or any other illegal drugs — there is nothing you cannot achieve or go do on your own through meditation or spiritual practices.   Key takeaways   How did this come to happen? [2:58] For Ryan, it began years ago with an obsession for the truth — to witness: he left his faith in his mid-twenties because he no longer believed it was true.   This obse