Social Media Edge Radio

Tag, you're it! #nothtatway - and not that way either. What if I tag @DeltaAirlines in a post I am writing about travel services? Or if I mention @Microsoft in a tweet about cyber security for Windows? Most of us already know when I tag someone the people who follow them will possibly see that, too. Let's discuss! What about buying ads in social? Mike tells us that Snap will be launching in network ads. Almost every other social media network already incorporates ads as a regular offering of services. Cost versus reward is always the ticket. Join us and let's learn more - together!

Social Automation is embraced by most companies in some form or another. Today we discuss the yuck and the plusses of Social Media Automation as it applies to you, our listeners and friends.

Today we're going to be discussing something important to all of us who do marketing online. If you've ever heard anyone say email marketing is dead you've heard some silly talk.

You may have heard the term "Community Building". You've certainly heard the word "blogging". What are they and what are the differences? Which is better for your business? How do you do Community Building? Show Notes: http://socialmediaedge.com/blogging-vs-community-building/ Mike Mueller - is AreWeConnected.com Ken Cook - is TheKenCook.com

Back in the day we called it flaming. Call it what you want, it stings and can be detrimental to your business - and personal stress level. You post an opportunity for your clients and someone opens up with nasty comments. Or, even without provocation someone attacks your business or you personally online. WHAT DO YOU DO? That's what we will be discussing today. We'll be covering how to discover it before it gets out of hand, how you may want to respond, when it may have turned into a legal issue.

When you want to do business on Facebook you need a presence there. You can (you're not supposed to) use your personal account page for business. There are a few difference possibilities to choose from when creating a new Facebook presence. That's what we're talking about today! Page? Group? What are all these choices???

If you've ever thought, "I wonder how to ______" and it had to do with blogging, social media, online sales, SEO, or related topics then you may find your answer on this episode. Join Mike Mueller and Ken Cook as we discuss the topics that make things happen!

Join Mike & Ken today as we discuss the security of your WordPress website. If you make the mistake of thinking you'll never be a target you may just be proven wrong. Hackers at some levels just want access to websites. They don't care how popular they are or what they contain. In fact, often times their only goal is to hijack your site and add their own content. Often it's advertisement for counterfeit drugs, supplements, or even legitimate products. To read the full show notes visit SocialMediaEdge.com Learn how to keep your WordPress site safer and how to recover in the event you are hacked.  

If you want answers about social media, WordPress, blogging, even scripting - today's your day! Ask on Twitter with the hashtag #SMEDGE or get in the chatroom live here on Blog Talk Radio. We're here every week with regular guests and we two hurus. That's a hero mixed with a guru. Okay, maybe that's an exaggeration....

Join us for this 30 minutes lead by Mike Mueller for those who don't know or only know a little about WordPress. We'll be discussing: Why WordPress?WordPress.com vs WP.org?Hosting - shared, dedicated, vpsPages vs PostsCategories vs TagsComments vs SpamPluginsSecurity, Patches and UpdatesSEOCustom Post Types To see which well-known sites use WordPress visit http://socialmediaedge.com/wordpress-for-beginners Mike Mueller is at AreWeConnected.com and has customized hundreds of WordPress sites for clients from across many different industries. He provides all the services you need to get online and get going. He is also an active part of the WordPress community. Ken Cook is at theKenCook.com and is a WordPress programmer developing custom themes, plugins, widgets, and other programmatic functions for over a decade for WordPress users and is a regular contributor to the WP community.

Today Ken and Mike discuss if there really is any value in using images in posts and some methods of measuring the results. Also some tools and resources helping anyone to create a graphic.

Let's talk about the 10 ways you can bring video into your business

People used to say "Location, Location, Location".  Google is now a prime location. So is YouTube. So is Twitter. How about LinkedIn, Yelp, FourSquare, Instagram....shall we continue? Which social channel is best for you? How do you know which social channel is working at all?

Yep. Me an Mike talking about all the stuff that's important to us...I mean you.   Join Mike and Ken for their private conversation about whatever comes to mind.   Managing Multiple Accounts - how do you do it? Evergreen Content (this one is tough sometimes!)

Sunny Lenarduzzi - social media polymath and video magnate. DON’T MISS IT. If you don't know Sunny here are just a few of her accomplishments from a very long list: launched a self study course called Recording for Revenue to help brands use social video from Snapchat to YouTube to develop their business http://rr.sunnylenarduzzi.comgrew her youtube channel from 500 subscribers and 15,000 views to 21,500 subscribers and 1.3 million views in 9 monthspartnered with Hootsuite on a social media news series called Social Updatehit 1 billion impressions in 1 day with Applebee's Taste the Change campaignspoke to members of government from around the world on the power of using video to connect with the public at NATO's social media summit in Belgium in Septemberhas the top ranking Snapchat tutorial on YouTube http://sunnylenarduzzi.com/about-me/

Grab your Kindle or print copy here -> http://amzn.to/1SF7jKx "The No BS Realtor in Greater Charlotte NC. International speaker who uses real estate for comedic material and hyper-effective sales training." I (Ken) have known Leigh since 2008 both online and on rare, but treasured, occasion in sharing geographical space. We're a little too much alike. She's outspoken, fearless, focused, and prone to hilarity. And re-reading that it sounds as if I paid myself a huge compliment! The good thing about Leigh is you know she's going to say something worth hearing. The exciting thing is you don't know if it's going to be dead-pan serious or comedic...I'm sure the listener will gather that during her time with us on the show! This from REALTORmag.com fits just perfectly, "She is also a longtime speaker on real estate issues. Before she started working in real estate, her sales career included liquor, stocks, and chain saws." Yep, chain saws and liquor.

Today's show will be fast paced, short and pointed: just for you...and me. You're probably not going to believe some of the stats we unveil in this episode. These numbers are crazy! How do you overcome it? You don't, you work WITH it! Let's talk about what that means. Join me and Mike Mueller live and get in the chatroom. That's the best place to ask a question. We're going to address the issue and challenges of marketing to a world with the shortest attention span in modern history. We'll discuss how to capture and hold (hopefully) the attention of visitors. You can hire KEN at thekencook.com You can hire MIKE at areweconnected.com

Join Mike and Ken today at 11AM Eastern/8AM Pacific. We're going to discuss a couple of topics that can make a big difference in your results from social and blogging. Not what we "think", rather what the data proves again and again. Let’s talk about POPUPS and PUSH notifications…we love to hate them but every serious study of the data speaks loudly in favor of them. I suppose we can add email DRIP campaigns, too. link Apps that push notifications are opened 27% more often than apps that don’tClick-through rate on in push is 28% average (TWENTY EIGHT!)Apps with push retain 46% of users for at least three months (apps that don’t retain just 13%) Instagram Officially Adds Support for Multiple Accounts link (This is big for me because I have multiple clients who use Instagram – no more logging out and logging back in) Less engagement during this year’s SB50 as compared to last year link WTH is SnapChat and how are businesses using it? New product releaseSpecial eventsHighlighting milestonesCustomer Support (y

Join Mike & Ken as we welcome Bill Risser, VP of Digital Strategy at Chicago Title and talk about podcasting. Imagine that; PODCASTING! Who does that anymore? Bill got interested in Podcasts a year ago and decided to start his own. In a stroke of genius he decided to choose the interview format to not be another advice show. (We think that may be a great way to roll.) In his role with Chicago Title, he has already been asked to help with new podcasts. His advice? "Always be learning and it helps to be curious." http://www.TheRealEstateSessions.com @BillRisser on Twitter

Everything we publish in social media is capable of lasting for the rest of our life. For this reason it's important to pay attention to what we publish, when we publish it, and why we publish it. Today we'll talk about recent posts that made waves. Maybe for the good. Maybe with a more negative impact.