Bonus Footage With Boyder

For anyone telling a story through content, this episode is for you. Listen in iTunes by searching "Bonus Footage Podcast" clicking this link: http://bit.ly/BonusFootagePodcast If you’re making videos for your personal brand, If you’re a creative person and don’t know where to start, if there’s a niche you want to build a media company around, this is for you. Colin Rosenblum and Samir Chaudry make cool videos and tell great stories. Please go look at YouTube.com/TheLacrosseNetwork & YouTube.com/ColinAndSamir to see for yourself. In this episode, we talk about how they built and sold The Lacrosse Network, even after they were told by an investment banker that their “videos weren’t even any good” and their platform “will never take off.” Welp, it did. On top of getting The Lacrosse Network acquired, they’ve then went on to create content for New Balance, Nike, Gatorade, Under Armor…and more. We talk about how they used that moment motivation, their mindset on approaching their creative relationship,

I’ve always wondered how videos go viral. I want to know every detail that goes into the process. How and why did this piece of content get produced. I appreciate it, even more, when the creators didn’t even seem like they tried. (Search “Bonus Footage” in iTunes to listen in the podcast app!) A couple months ago, I saw a video of a guy doing an impersonation of a Zumiez employee. I loved it. Straight up. You might have seen it too. It was a one take video from a camera phone that lasted 60 seconds. No camera tricks and a lot of personality. On Facebook, that video now has 2.5 million views and the follow-up video has 13 million. (You can watch “Every Zumiez employee ever” and “Life as a Zumiez Employee” here: www.facebook.com/TrevorWallaceComedy Yes, it is hard to manufacture a viral video. You need much more than just one video to build a sustainable career or brand. But sometimes, one video is all you need to get connected with that one opportunity or provide you with the platform to build that brand. C

Max Pete hops on this podcast to grace us with this knowledge in digital marketing. He’s worked at digital agency who represents some of the biggest artists in the world, and then he decided he wanted to travel and be a freelancer offering his services to a wide range of clients. He often helps me sort through creative challenges, and I knew we’d have a fun time doing an official interview. In this conversation, Max breaks down why email marketing is the best way to connect with your audience, whether you’re a freelancer or musician, we talk content strategy, and we discuss influencers that have inspired us to do what we do, whatever that is. We also go off on a couple of tangents which include areas of self-confidence, trick shot production, and his advice on how I should put out content. Music by @KZchillmode My email is tomboyd2@gmail.com if you want to email me and tell me how many times I say "like" or "um" to hold me accountable in becoming a better host. Get at Max at instagram.com/onehandwonderma

Justin went from teaching in NYC to creating content for one of the biggest hip-hop artists in the world. We discuss gear, how to start, his team’s workflow on the road, creating with Logic, and how Logic’s creative team has no Robins, only Batmans. See Justin's content at: http://www.instagram.com/jflei http://www.CanDotDid.com Here's my reel: http://bit.ly/BoyderReel Follow me at: http://www.instagram.com/boydercam Follow the podcast IG: http://www.instagram.com/bonusfootage LMK: tomboyd2@gmail.com INTRO MUSIC BY: soundcloud.com/kzchillmode

(listen on iTunes http://bit.ly/KZpodcast) This interview features special guest @KZchillmode. His music has been used by some of the biggest YouTubers and personalities of today, including Casey Neistat, Karlie Kloss, and Shonduras to name a few. In this episode, KZ gives us some dirt on how he emailed five YouTuber’s a night, his strategy for connecting with new fans, capitalizing when Vloggers use his content, and the art of his start. Get at KZ at instagram.com/kzchillmode or soundcloud.com/kzchillmode and tell him I said hello. Search for the #BonusFootagePodcast in iTunes or just listen here on SoundCloud. instagram.com/bonusfootage instagram.com/boydercam youtube.com/boydercam

Courtland Bragg is 24 years old and he has an Emmy for being a producer on the HBO documentary series Hardknocks. But that very same year he received the award, Courtland was working an entirely different job in a different industry. It was the point of our conversation to talk about how he made that transition in such a short period of time and his mindset that set him on the right path. Truthfully, a month ago, I didn’t even know who Courtland was. My friend, Chase of Guru Media Group (http://www.instagram.com/GuruMediaGroup), told me he was going to see his friend was speak on campus about an his experience as a producer on Hard Knocks. So I joined. I live in the small college town West Chester, PA, where you don’t hear stories like this too often. (Besides Jackass & QVC of course.) It turns out, that’s exactly why Courtland was speaking on campus, to inspire others through his story to make their own stories. His intention was to show current students what is possible. Three years out of college, he c

Jakob Owen’s, the director, is one of GOATS of our day. That phrase doesn’t make sense there, but trust me. Listen on iTunes: https://itunes.apple.com/us/podcast/bonus-footage-with-boyder/id1061490223?mt=2 Before you read anything else, go to his YouTube Channel (http://youtube.com/TheBuffNerds) and see what I’m talking about. From music videos to documentary to sketches to travel videos, he’s mastered all. He is the Hype Williams of our digital age. He’s a content monster. He’s a storyteller behind and in front of the camera. He’s shot some of your favorite music videos and he’s going to shoot some of your future favorite music videos. His videos are responsible for launching the careers of some of your favorite artists - including Kyle, Futuristic and more. He’s got an eye for content and flips projects on a dime. It seems like he’s always making something, so I’m super gracious that he took the time to have this conversation today. We discuss a range of topics from his first successful videos,

Jared Evan, singer/songwriter/great human just dropped a record and it's pure fire. He's an old friend of mine in the entertainment industry but this is the first time we caught up in a long time. We had a blast talking about his creative process and studio experiences with Pharrell and Dre. Thanks for listening. ilu. (This conversation was recorded around the release this past November.) Btw. My favorite track on his new album is "Big Brother". If you have siblings you imitated when you' were growing up, you'll find this one enjoyable. Give Jared a shout and tell him Boyder misses him: http://www.twitter.com/JaredEvan Enjoy and please share. Get the "The Blanket Truth" is on iTunes here: https://itunes.apple.com/us/album/the-blanket-truth/id1159580611.

The Grammy Nominated Dan Isenberg talks about the skills he learned as a musician that eventually transferred over to writing ad campaigns for some of the biggest brands in the world. Listen on iTunes: https://itunes.apple.com/us/podcast/boyder-show-voice-for-creators/id1061490223?mt=2 Dan and his team are behind commercials like this new Lil' Dicky Trojan campaign... https://www.youtube.com/watch?v=iLoiYM4bP7s. I always appreciate an entertaining commercial and even more interested in how it all goes down! That's why I wanted to talk to him today. Dan is an all around good dude and I've always admired the work he puts into the world. He proves that creativity never stops, it just evolves! Please listen and share! http://www.twitter.com/boyderyo http://www.boyder.co Love, Boyder. EDITED BY BRADEN STONE.

Justin Muir is a beast photographer and visual artist. He’s brilliant at making things beautiful. (Here's his IG if you don't believe me...https://www.instagram.com/justinjamesmuir) I admire his work and the way he carries himself as a human, so I asked him some questions. Sometimes, I get intimidated by people like Justin. I see his work and I think - I can never do that. I look at where they are, rather than where they started. Everyone had to struggle to make their first dollar. Everyone who has “made it”, has to experiment with their first project. In this episode, Justin talks about how he got started, tips to help you get off the ground, the psychology of pricing projects, and the evolution of his photography style. A couple moments to note: The biggest misconception of when it comes to what it takes to be a professional photographer. How to make your iPhone photos better. The benefit of tricking people. How he made a book with his photos by accident. How to embrace uncertainty as a creative.

Forget lemonade stands, Stephen Flynn is building a brand around tap water. Tap is the perfect water bottle and app to access free water in your city. In an effort to reduce the amount of plastic bottles ending up in landfills they created an app and network allowing people to find nearby places to refill their water bottle at the touch of of a button. They partner with local coffee shops, fast-casual restaurants and other small businesses to be Authorized Refill Stations on the Tap app. In short: How Stephen came up with this idea. What it’s like being at the heart of a new business. How his experience in advertising carried over to entrepreneurship. His advice for my content! Episode edited by Braden Stone If you enjoyed this episode, please give ya boy a review and a subscribe on iTunes: http://bit.ly/BoyderPodcast Listen on SoundCloud: https://soundcloud.com/theboydershow Watch on YouTube: http://bit.ly/BoyderShowYT 
BE WELL. - BOYDER. http://www.Boyder.co Tap Website: https://drinktap.ca Tap

Today, on the final episode of the Graduation Series, I chat with the creator of a premier music platform, Tim Weber. We talk about how he started Good Music All Day as a result of procrastination, which went on to be largely responsible for the explosion of the careers of G-Eazy, Macklemore, Lil Dicky, and many more. He leverage that into huge partnership deals artist collaborations that proved he was building something much bigger than just a music blog. Tim is one of the most respected people I know in the entertainment industry. This show is lucky to have him as a guest to provide us with some wisdom he’s gained on his path to become an established force as a result of his ability to merge worlds the fans and the artists. iTunes link: http://bit.ly/DoYouPodcast Tim's Twitter: http://www.twitter.com/GMADtweb Site: http://www.GoodMusicAllDay.com My Twitter: http://www.twitter.com/BOYDERyo Site: http://www.Boyder.co Produced by Boyder Edited by Braden Stone

Brendan Cawley went from a successful day job that he loved to building a beef jerky brand with a story that people crave. His company is making a strong name for themselves showing up in over 800 stores and they are far from quitting. We chat about al the entrepreneurial decisions that went into starting his business even though he loved his full time "real job" working for the company that makes the Black Hawk helicopters! Listen to the full conversation here or on iTunes: https://itunes.apple.com/us/podcast/do-you/id1061490223?mt=2 Follow Brendan's stuff here: Site: http://www.righteousfelon.com IG: https://www.instagram.com/righteousfelon TW: https://twitter.com/RighteousFelon Find me too: Site: http://www.Boyder.co IG: http://www.instagram.com/boyderdaggie FB: http://www.facebook.com//boydercam Twitter: http://www.twitter.com/boyderyo Audio Edit by Braden Stone

(Graduation Series) One of my favorite authors Jason Zook is on this episode of the “Do You.” podcast! He’s most notable as the man who made over $1,000,000 by wearing t-shirts, but he has a plethora of other inspiring stand out moments . He's an impressive content creator and his unique approach constantly has me saying ”Why didn’t I think of that?" The highlights of this conversation include: His break-out entrepreneurial moment, What he would do if he had to choose a major or career today, The four books he would recommend to anyone going through a graduation or career change, and even the time he designed Kanye West’s Myspace page. Listen to the full conversation on iTunes: http://bit.ly/DoYouPodcast Visit Jason at http://www.JasonDoesStuff.com Say "Hi" to Jason on Twitter: twitter.com/jasondoesstuff

Welcome to the Graduation Series on the Do You Podcast, hosted by me, Boyder. This series is inspired by real life events, of real people, asking very real questions I wish I would have asked when I was graduating. I’ll be releasing these interviews over the next 8 weeks since millions of people will be completing terms of their education during this time. But isn’t just for graduates, these conversations can be applied to anyone embarking on a new horizon. A definition for the word commencement is literally “to start or begin”. Whether you’re leaving high school, college, changing majors or careers, looking to start a business or a passion project, you’ll be able to find a perspective that can help you take a confident first step in the right direction. These are conversations with people who I admire. These are people of influence in their given fields. Some have taken the traditional job route and some have fell right into the world of entrepreneurship. Some have even had a combination of both.

Welcome to the Graduation Series on the Do You Podcast, hosted by me, Boyder. This series is inspired by real life events, of real people, asking very real questions I wish I would have asked when I was graduating. I’ll be releasing these interviews over the next 8 weeks since millions of people will be completing terms of their education during this time. But isn’t just for graduates, these conversations can be applied to anyone embarking on a new horizon. A definition for the word commencement is literally “to start or begin”. Whether you’re leaving high school, college, changing majors or careers, looking to start a business or a passion project, you’ll be able to find a perspective that can help you take a confident first step in the right direction. These are conversations with people who I admire. These are people of influence in their given fields. Some have taken the traditional job route and some have fell right into the world of entrepreneurship. Some have even had a combination of both.

“That’s what’s cool about art, it lives longer than any of us. Create as much work as you can on this planet.” - GREG MIKE iTunes: https://itunes.apple.com/us/podcast/do-you/id1061490223?mt=2 Today, I chat with the man Greg Mike. He’s the mind behind some of the largest and loudest street murals in the world. He founded a creative agency who has collaborated with a wide range of brands, some you may have heard of: Facebook, Microsoft, Heineken, to name a few. He has an interesting outlook on life and as long as I’ve known him he’s been a person of purpose, so I was thrilled to record our convo. I hope you enjoy this as much as I did! Please share and enjoy. Love, Boyder. Here’s info from the show: www.GregMike.com Look at his IG has you listen to this show if you want: https://www.instagram.com/gregmike/ GREG MIKE’S BIO: Born and raised in Connecticut, childhood trips to NYC in the mid-’80s exposed Greg Mike to the creative potential of reinventing public spaces through art and design. Always obse

Listen on iTunes: http://apple.co/1Z4dczq This episode focuses on the creative process around the music made by up and coming singer/songwriter/producer Luke O'brien. Listen to his music here: http://www.LukeObrienMusic.com Follow me on Twitter: http://www.twitter.com/boyderyo And Facebook: http://www.facebook.com/boydercam - - - - The creative process is something that is different for everyone. I am always fascinated by how people go about making new things. Whether it’s a drawing, a new business, a cupcake, setting up a flower arrangement, a football play, or in the case of our interview podcast today, music. There’s truly something remarkable about bringing something to the world that is unique to you but others will find value in. There’s also many setbacks, fears, and resistance that comes with the process as well. In some cases, millions of people will benefit. In others, no one will ever know your creation. Sometimes creations aren’t meant for everybody and it’s ok if it’s only for

Building a business can be a scary thing. Listen on iTunes: http://bit.do/DicksCottons What business do I choose? Where do I start. How do I find a community that wants to buy my product? What if the world thinks the idea stinks? What makes a good business partner? These are things that mull through my mind everyday, so I decided to spend some time talking to TJ Eaton, who is co-owner of the successful sunglasses company called Dicks Cottons. They just launched the first ever sunglasses subscription model called “Shades Club” which had tremendous success on Kickstarter raising over 800% of their initial goal. Among numerous other gems, I learned from his experience how important it is to find your governing values as early as possible. Some of my favorite moments of our conversation include: Living by the Five “F’s” Business instincts learned from cutting lawns How to protect yourself from social media His morning routine Visualization techniques Three “gratitudes” Creating the first ever subscr

The one and only Carter Schultz a.k.a. Reeves Fam from Aer music! We chat about: - Aer's beginnings - Band chemistry - Finding a manager - 16 national tours - Being naked - Writing processes - Parents - The pros and cons of college - Favorite books & music - What he would do if he started from scratch ..and much more. Say hi to Carter on Twitter: https://twitter.com/Reeves_FAM and follow his band at: https://www.facebook.com/theaermusic/. Shoot me a tweet at http://www.twitter.com/boyderyo or email me at tom@boyder.co to say whatup! To keep this conversation going on Twitter, use the hashtag #doyou3 Thank you for your time and have a beautiful day. Love, Boyder.