Brand Yourself

Informações:

Synopsis

Hosted by brand + copy expert, Blair Badenhop, BRAND YOURSELF is a show that gives listeners a behind the scenes look into what it really takes to create a successful business in the wellness and personal growth industry, as well as why “being yourself” is every solopreneur’s most powerful branding asset. Each week, Blair interviews one successful female entrepreneur who reveals her very real and raw tale of running a business and how she's leveraged her unique story, set of strengths, and vision to create a distinct personal brand.

Episodes

  • 186: The Journey to a Deeply Aligned Business with Ksenia Brief

    27/03/2022 Duration: 01h15min

    Ksenia Brief is the founder of the award-nominated digital platform Breakfast Criminals and the host of the Ksenia Brief Podcast, focusing on expanded consciousness and entrepreneurship in the digital age. Named “35 Under 35 In Wellness” by Wanderlust and “Top Social Media Coach” by Yahoo Finance, Ksenia is here to merge our inner tech (intuition) with outer tech (social media) for a world where you feel at home to share your medicine. She does it through storytelling, consulting and online programs. Combining 15 years of marketing experience with a study of a variety of healing modalities, Ksenia has mentored hundreds of healers, artists and entrepreneurs into aligning their unique gifts with their self-expression online. She’s led keynotes and workshops at the United Nations GirlUp Summit, Washington University’s Olin Business School, WELLSummit, MindBodyGreen’s Revitalize, Lead with Love and other conscious leadership events globally. Ok, so spending time with Ksenia is always so nourishing. She has this v

  • 185: The Magic of Setting Daily Intentions

    20/03/2022 Duration: 07min

    It’s so easy to wake up each morning and jump right into the day. To give into the urge to open your email or scroll through Instagram. To get wrapped up in negative thoughts, worries, stress. And for those small choices to influence the tone of your first conversation and the rest of your day. But there’s something simple you can do in each moment to reset. To get grounded and set clear intentions for how you want to show up, and I share a little clarity exercise with you inside this episode to help.   To submit your question, visit the show notes.   Follow Me On: Facebook Instagram

  • 184: Creating a Brand People Adore with Aly Giampolo and Colette Dong

    13/03/2022 Duration: 01h11min

    Aly Giampolo and Colette Dong are the founders of the ness, a workout method that offers a beat-based trampoline class and is beloved by so many included their celebrities like Gwyneth Paltrow and Eva Longoria.  After dedicating the first 20+ years of their lives studying and practicing movement, Aly and Colette met as professional dancers. While training, both were warned that running and other high impact workouts would be detrimental to their professional dance careers. In search of a high intensity, low impact option, they discovered the trampoline as a satisfyingly sweaty form of cross-training. And after experiencing what a positive impact the unique piece of equipment had on their bodies and minds, they were inspired to concentrate a method and share the lasting benefits of rebounding with their community.  So, these two ladies are so fun to hang out with and are true forces for good in the fitness space. And I can’t wait for you to listen in on our conversation. In this episode, we chat about what it

  • 183: Pulling Yourself Out of a Stress Spiral

    06/03/2022 Duration: 06min

    If you find yourself stuck in overwhelm, fear, self-doubt, or are simply freaking out about something that went awry in your business – a launch didn’t go as planned, you feel blocked around your offers or content, or you feel financial pressure – this is for you. Inside this episode, I offer you both a calming exercise for your nervous system and a pep talk rolled into one – something to get you anchored in your body and your truth and empower you to move forward with a clear head. Be sure to pass this episode along to anyone in your life who may need it too. And it’s here for you anytime you need a little reset.   To submit your question, visit the show notes.   Follow Me On: Facebook Instagram

  • 182: Unlocking Your Most Authentic Business with Sofia Adler

    27/02/2022 Duration: 01h04min

    Sofia Adler is an astrology consultant who demystifies astrology so you can co-create with the stars, and design a unique, authentic life with ease.  Sofia interprets astrology into actionable insights and practical, tangible steps for her clients through a combination of her astrological expertise, intuitive gifts, a Master’s in Clinical Psychology from Columbia University, and mindfulness meditation teacher training. So, Sofia and I have known each other since 2018. When we were connected via a mutual friend and officially met at The Wing, which is a co-working space we were both members of. And instantly, I knew she was such a special human. She worked closely with me for about a year in my business while she was starting her own. It has been incredible to witness her online presence explode over the past few years. I’m so proud of what she’s built today, and I can’t wait for you to hear how she did it. In this episode, we chat about the painful life event had her reevaluate everything, leave behind a cove

  • 181: Shift from Rushing to a Relaxed Hustle

    20/02/2022 Duration: 03min

    If you’ve ever found yourself caught in “hustle mode” – that pressure to push and rush and get to the goals as fast as possible, this is for you. Running a business can often feel like a race to 6 figures, more followers, more clients, and more money. But if you’re someone who wants to lead consciously, who wants to break away from “hustle culture” and shift into the “relaxed hustle”, it’s time to bring more awareness to what is driving that inner pressure. Witnessing it, getting underneath it, exploring it will help you untether yourself from it and build your business in those most aligned way. Because you aren’t here to burn yourself out or stress yourself out all the way to your biggest goals. You’re here to do it sustainably – with joy, with wellness, with intention. Pop this pep talk in your ears to calm your nervous system and explore where your hustle mode comes from.   To submit your question, visit the show notes.   Follow Me On: Facebook Instagram

  • 180: Leaning Into Your Zone of Genius with Tiffany Stuart

    13/02/2022 Duration: 01h05min

    Tiffany Stuart is a marketer turned creative who fell in love with all things wellness. After trying to make things work while working for someone else, she decided to mix them all together and make a business of her own. Fueled with the core belief that actively creating a wellness focused life shouldn’t be complicated or a luxury, she’s been creating content, coaching, launching courses, and in person events, and more aimed at making wellness accessible. Tiffany has been featured as one of the Top 100 Wellness Influencers from 2017-2019 and has worked with media outlets and brands including the Non-GMO Project, Medium, Nike, 100% Pure, and more. Tiffany and her other company, Raron Media, has also supported over 120 small businesses with consulting services, marketing strategy, and creative direction projects. Tiffany and I have been following each other on IG for many years, and she is truly one of the best content creators I’ve seen. She does it SOOO authentically and I’m excited for you to get a peek ins

  • 179: Picking Yourself Back Up After a Failure

    06/02/2022 Duration: 03min

    If you’re in a space of second-guessing yourself – wondering if you can really make this business venture work – this is a little pep talk for you. Whether your launch didn’t result in as many sign ups, your engagement on social has tanked for no apparent reason, or you have forgotten why you’re building this business at all, this episode is designed to help you remember that YOU CAN DO THIS. Pop it in your ears anytime you’re feeling a little low or uncertain for a mindset shift that will help you keep moving forward and take the next right step.   To submit your question, visit the show notes.   Follow Me On: Facebook Instagram

  • 178: Leaning Into Vulnerability as a Leader with Meg Sylvester

    30/01/2022 Duration: 01h25min

    Meg Sylvester’s mission is to uplift the planet by making spiritual practices accessible for modern, radical women. She draws from her experience as a multi-talented spiritual mentor, healer, and author to powerfully advocate for body acceptance, self-love, and soulful living. She is here to catalyze “the great softening” of our world through awakening the energy of the Divine Feminine. Her passion is serving others who wish to alchemize oppressive patriarchal narratives into expansive and liberated ways of being. She is the founder of The Lotus Collective, an online portal to Kundalini and meditation classes focused on authentic alignment and vibrant expression of one’s soul. Her work has supported thousands of women worldwide in finding their truest voice and highest, most authentic expression, leading to lives filled with more passion, fulfillment, and creativity. She continuously brings her wisdom of manifestation, meditation, and soul activation to wellness publications, podcasts, and mindfulness-based e

  • 177: Rising Above the Fear of Judgment

    23/01/2022 Duration: 02min

    If you’re someone who is often worried about what other people think of you, of being judged, or being criticized, you are not alone. So many of us allow these fears to dictate our behavior, to hide ourselves, to avoid posting on Instagram or speaking our truth out loud. But we need you. We need you to be courageous in your journey to not only building your business but living your purpose. So, use this wisdom note as a little reminder, something to fuel that fire inside you, that knows you’re meant to be seen, meant to be heard, and meant to heal with your unique magic and medicine.   To submit your question, visit the show notes.   Follow Me On: Facebook Instagram

  • 176: How to Bring a Spiritual Element Into Your Business with Hilary Pearlson

    16/01/2022 Duration: 01h12min

    Hilary Pearlson is an Akashic Records Reader, Intuitive Guide, and Founder of The Dreamerie, a supportive space offering readings, courses, and mentorship to guide you in aligning with your Soul's path and purpose through the Akashic Records. For over ten years, she has drawn on her own courageous health journey to fulfill her mission of helping you heal, shift, and transform into your truest self. In this episode, we chat about how her body and her health have been her biggest guides in the journey of finding and aligning with her purpose, what it looked like for her to step into entrepreneurship with a blog and then with the birth of The Dreamerie platform, how stumbling upon the Akashic records and getting a reading changed her life and clarified what she’s really here to do
, why her business took off the moment she started offering Akashic record readings herself, and how she pivoted her business to focus fully in that area, what it’s been like for her to juggle business growth and tending to her wellbei

  • 175: Remember Who You Are Is Your Magic

    09/01/2022 Duration: 03min

    The Biz Wisdom episodes are back with a twist. While I’ll answer business related questions in these episodes, I’ll also be offering quick, short and sweet pep talks. Something I’m calling wisdom notes. And these are designed to help you remember that who you are – your most real, embodied you – is your superpower. They are designed to inspire you to keep moving forward even when you stumble and mess up and fall on your face. Because you are here to do what you love, to move through your inner limits, to have an impact. I hope they help fuel that fire inside you and give you the lift you need to build that beautiful business in the most aligned way possible. Here’s the first one.   To submit your question, visit the show notes.   Follow Me On: Facebook Instagram

  • 174: The Power of Being Your Own Best Resource with Ara Katz

    02/01/2022 Duration: 01h03min

    Ara Katz is the co-founder and co-CEO of Seed Health, a microbial sciences company pioneering applications of microbes for human and planetary health. It was her breastfeeding experience that led her to the microbiome and inspired her personal mission to explore the importance and impact of microbes. She is also a co-founder of Seed Health’s environmental initiative, SeedLabs, and its first therapeutics partner company, LUCA Biologics. Ara previously co-founded and served as CMO of digital commerce company Spring, where she helped launch ApplePay on iPhone, and was on the founding team of social commerce company BeachMint. As an advisor and angel investor across health tech, ed tech, consumer, and sustainability, Ara has supported companies like RXDefine, Newness, C16 Biosciences, MindBodyGreen, Mahmee Maternal Care, Stadium Goods, and Unicycle. She is also the author of A Kids Book About Your Microbiome and lives in Venice, California with her husband and six-year-old son, Pax.   To learn more about Ara Katz

  • 173: Hello 2022 & Stepping Into Your Fullest Self-Expression

    02/01/2022 Duration: 19min

    Happy New Year, beautiful friend. I’m excited to bring the Brand Yourself podcast back to life after a 4-month break and create this new season with fresh eyes and a new intention. As you’ll hear in this welcome back episode, the last quarter of 2021 was especially challenging for me – for a variety of reasons. And it woke me to the truth – I had been pushing myself too hard and gotten to a place where I was resenting the second business I launched in June. And my body? Wow, it made it very clear that I needed to slowwwww way down and be much more protective of my time, energy, and wellbeing. I dive into the details of what happened and what I’ll be doing differently this year in the episode. I also share how my solo episodes will be shifting a bit AND my intention for having more diverse guests on the show – particularly when it comes to worldview. I’m excited to step into this fresh start with you and create a space where you feel inspired to be more you in your life and your business. Big hug, Blair   To l

  • 172: Shifting Your Mindset to Make Millions with Gina Devee

    26/09/2021 Duration: 01h04min

    Gina went from being a broke psychologist to building  a multi-million dollar women’s empowerment and lifestyle brand, Divine Living. She has dedicated her career to helping women connect spiritually, start profitable businesses, create wealth from a feminine perspective, and become highly visible so they can make a global impact. Some of those women include Jen Sincero, who (fun fact!) dedicated her book on money to Gina. Gina believes that there is a Queen in every woman: “Within every woman lives a Queen,” Gina affirms, “And only from the position of Queen can you fulfill your purpose.” So, as you’ll hear in the episode, Gina is such a badass. Her journey to creating the platform she has today took a whole lotta hard work, guts, and faith. Get ready for some incredibly juicy stories. In this episode, we chat about the early stages of her professional life working in the White House and then with Marianne Williamson in her 20’s, her decision to become a psychotherapist and what it looked like to drop that c

  • 171: How to Find Your Brand's Core Message

    19/09/2021 Duration: 09min

    Ever felt a bit stumped about what your brand’s core message is? Sit down to write and have no idea how to come up with a great tagline? Trying to integrate multiple things into one cohesive brand? This episode will help! One Brand Yourself listener shares her struggle to nail her core message as an author with an online shop, and the intention to launch a new service-based revenue stream in the fall. And I offer some key clarifying exercises to help her – and you – land on what’s at the heart of your business and brand so that you can develop a message that captivates your target audience. I also remind you that this is one of the final episodes of the 2021 season of Brand Yourself. I’ll be spending the next few months rethinking the show and be back in January with fresh interviews and solo episodes for you! In the meantime, be sure to catch up on the 150+ episodes that are already published. They are full of inspiring conversations and tactical business advice to support your journey.   To submit your ques

  • 170: 6 Keys to Juggling Motherhood, Business, and Life

    12/09/2021 Duration: 19min

    Ever wondered how to integrate motherhood and entrepreneurship and a full life? Today, I’m pulling back the curtain on the 6 things that have empowered me to juggle it all without burning out. To run my own business, build another one with co-founders, be present for my 2-year-old, have a solid relationship with my husband, and still have time to take care of me too. This idea to open up this was inspired by a conversation I had with a colleague recently who is an entrepreneur and in her first trimester of pregnancy. She asked… “Have ever given people a real behind the scenes peek into how you do all of those things?” And I realized, I haven’t. I’ve shared bits and pieces here and there – on the podcast, on social media, but never in one place with a detailed play-by-play. But I’ve realized that there are people out there who are probably curious because maybe they too want to start businesses or grow businesses, while juggling other things. So, I’ll be breaking this down so you can understand how I’ve made i

  • 169: Why Authenticity Always Wins with Erin Parekh

    05/09/2021 Duration: 58min

    Erin Parekh is a holistic nutritionist and women’s wellness expert who specializes in guiding women to nourish themselves and their bodies as they transition into motherhood and beyond. Since 2017, she has supported hundreds of clients to feel balanced and thrive in their bodies using real food nutrition and simple self-care rituals. In her private coaching practice, she has supported women through challenges in fertility, postpartum depletion, menopausal symptoms, gut health, and stress management. Her expertise has been featured in New York Minute Mag, Palm Beach Illustrated, and Nutritious Life. So, Erin and I have known each other since 2018, when she first became a client of mine and joined my Your Wellness Brand program – and I’ve had the honor of supporting her in her business more recently as she prepares for her maternity leave. I’m so excited to share her journey with you and give you a peek at how her business has evolved since we met. In this episode, we chat about her journey with multiple eating

  • 168: Using Guided Visualization to Connect to Your Inner Wisdom

    29/08/2021 Duration: 16min

    In this week’s solo episode, I decided to switch things up. Instead of answering a question from a listener or sharing some key business advice, I’m leading you through a grounded guided visualization exercise to help calm your nervous system and help you connect to your inner wisdom. If you’re feeling frazzled from too much information, too much stimulation, or too much stress, this is sure to help you find your center again and clarify what your right next step is in your business. Whether you’re at a crossroads or need to make an important decision, this exercise will help you honor your truth. This is something I highly recommend integrating into your daily life if possible so that you are firmly rooted within yourself and connected to your intuition and creativity vs. getting knocked off course by comparison or the chaos of the world. So, pop in those earbuds, take a break from the social media, emails and news, and connect within.   To submit your question, visit the show notes.   Follow Me On: Facebook

  • 167: Why Excluding People From Your Target Audience Isn’t a Bad Thing

    22/08/2021 Duration: 09min

    One of the biggest concerns I’ve been hearing from entrepreneurs for many years is this: What if I exclude people by getting “too specific” with my target audience? If you find yourself stuck here and feel tempted to go broad with your target audience so that you don’t turn anyone away, this episode is for you. Inside I share why getting “too specific” isn’t something to worry about and why it’s so important for your brand and business to choose the audience you resonate with most. If you find yourself wanting to go deeper into this topic, check out episodes 147 and 136 where I share even more about how to choose your target audience wisely, deepen your understanding of them, and craft content and messaging that they feel seem by.   To submit your question, visit the show notes.   Follow Me On: Facebook Instagram

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