Online Genius Podcast

Today I'm going to share some key lessons I learned through playing poker and how they have served me well as an entrepreneur. It may sound strange, but poker actually helped me level-up as a business owner and stop setting myself up for failure so I could achieve my goals. You can find show notes and more information by clicking here: https://bit.ly/30g2Qpu

This is the first episode of the newly branded Certified BADASS Online Marketing Podcast, and I’m excited to kick things off with one of my favorite topics: adding more cowbell to your brand. Now, I’ve talked about this before, but today I’ll be going over what this term really means and why it’s so important for differentiating yourself from your competition. You can find show notes and more information by clicking here: https://bit.ly/37NyKMF

One of my favorite things to talk about is my annual plan. This is a chance to be conscious and intentional about the year ahead, so I really encourage everyone to make one. That's why this episode is packed full of tips to get you focused so that your business can grow and thrive in 2020 and beyond. You can find show notes and more information by clicking here: https://bit.ly/2MQwyvA

As we usher in 2020, I want to let you know why I don’t set New Year’s resolutions—and why you shouldn’t either. We've all made or seen others make resolutions that quickly get overridden and forgotten, so in this episode, I’ll explain what you should do instead to make real changes this year. You can find show notes and more information by clicking here: http://bit.ly/36fF92B 

As we approach 2020, I want to take some time to reflect and share with you the important lessons I have learned this year. So today, I am going to be looking over 2019 and sharing everything from the mistakes I made to what goals I reached—and what goals I didn't quite reach—in the hopes that you can apply some of these important lessons to your own business. You can find show notes and more information by clicking here: https://bit.ly/2PRzZnT   

A lot of people ask about creating weekly content and whether it’s actually necessary. And today, I’m not going to give the typically hedge-like answer because this is a big issue and something that is more important than you may think. In order to build a successful business, you need to email your list every single week. Period. You can find show notes and more information by clicking here: https://bit.ly/35SWbTU

Today’s episode is a controversial one. I am going to be explaining to you why what most of the experts are telling you about email and nurturing your people is dead wrong. Email has been the most important part of building my business, and today I want to share with you how you can grow your business too. You can find show notes and more information by clicking here: https://bit.ly/2PYj4yO 

Why do we tend to overcomplicate business? This is definitely something that I struggle with as well, so in this episode I will be discussing why we need to make simplicity a priority in order to avoid distraction, frustration, and overworking. You can find show notes and more information by clicking here: https://bit.ly/2S0y55L

Today I am going to be talking about something that I know every entrepreneur needs to hear: You need to be known for something specific. This is especially true when you are starting out. So in this episode, I will be sharing how to “niche down” and find raving fan bases that are excited about the content and the products you put out there. You can find show notes and more information by clicking here: https://bit.ly/2rtSoOf 

Too many people are hesitant to put their stuff on the internet because they are scared someone is going to steal their ideas. But in this episode, I am going to explain why you need to stop being fearful and just put your content out there. You can find show notes and more information by clicking here: https://bit.ly/2P3xTkr 

Having a business strategy is incredibly important, and it's something that every entrepreneur needs in order to keep their clients and followers hungry for more. So in this episode, on the 2 year anniversary of the launch of my podcast, I want to share with you how to create consistent and structured content to grow your business at an exponential rate. You can find show notes and more information by clicking here: https://bit.ly/2raRHZR 

If you tuned in for episode 112, you've already learned why it's so important to create new content each week. But today, I'm diving in a bit deeper to share how to put a plan in place for that content, not only so that you know what you're putting out there in advance, but also to help make your content better. You can find show notes and more information by clicking here: https://bit.ly/37XyYBp

Today I am going to be talking about a type of sales mechanism that I use in my business quite a lot: paid online workshops. Workshops are very small, bite-sized courses that people pay to take part in—that are not a sales pitch—and they are a great tool for a lot of reasons. In this episode, I want to share with you how an online workshop might have an important role to play in your business. You can find show notes and more information by clicking here: https://bit.ly/2OKXpcK 

On this Foundations Friday episode, I am going to be giving you some tough love. There is something that not enough entrepreneurs (possibly yourself included) are giving to their followers, and it is hurting their businesses. That something is weekly content. You can find show notes and more information by clicking here: https://bit.ly/2qAPCGc 

I have previously shared how to find, nurture, and serve your ideal customers, but in this episode, I am sharing what to do once you have already built up a following. Specifically, I will be explaining how to use surveys and quizzes to discover exactly what your fans want and need. It is a more advanced way of getting some really fantastic insights into your potential customers' minds, and something I highly recommend doing. You can find show notes and more information by clicking here: https://bit.ly/2Oz4GMA 

Today I'm going to be giving you a swift kick in the rear as I break down a really important concept that could save you a lot of wasted time. That concept is outsourcing. While I have nothing against outsourcing, I do want to make it clear that you cannot just outsource everything from the outset. You have to understand your business and have a well-rounded sense of things that will come up before you even think about bringing in outside help. You can find show notes and more information by clicking here: https://bit.ly/2XpIyIG

Today I have guest expert Amber Dugger on the show to talk about money, finances, and the Profit First concept that can really benefit your business. Amber is the founder of Profit For Keeps, a system developed for online entrepreneurs to end the stress and anxiety around finances, and she’s here to break down how the Profit First system works and how to use it to allocate money for your business from a forward-looking, planning perspective. You can find show notes and more information by clicking here: https://bit.ly/32MRU2k 

Many entrepreneurs appear to be afraid of failure, but they are actually afraid of something else: They’re afraid of people seeing them fail. So on today’s Foundations Friday episode, I want to give you a bit of tough love and explain why it’s time to stop thinking, stop planning, stop learning, and start doing. You can find show notes and more information by clicking here: https://bit.ly/2NXewYx 

Lots of people ask me what I get out of the masterminds I attend or what the difference is between a mastermind and a group coaching program, so today I want to share my thoughts and experiences with both. I truly believe there is a power in joining something that is more than just an online course or membership, and I want to help you understand whether a mastermind or group coaching program is the right fit for you and your business. You can find show notes and more information by clicking here: https://bit.ly/33qoDLY 

Today we’re going back to my roots and covering a foundational issue that relates to the legal side of business that everybody needs to understand and implement. I'm talking about the importance of getting things in writing. This is a crucial piece of doing business that too many entrepreneurs overlook, so I'm going to break down what you need to do to ensure your business and relationships are taken care of. You can find show notes and more information by clicking here: https://bit.ly/2r9h5ib