Personal Branding Podcast

Informações:

Synopsis

Join my weekly discussions and interviews on Personal Branding | Personal Development | Publishing | Providing inspiration and teachings on branding, social media and authoring. I'm your host Bernard Kelvin Clive.

Episodes

  • 21 Key People to have in your Network

    22/12/2017 Duration: 08min

    “The depth of your network is more important than its length” – Bernard Kelvin Clive   A medical practitioner: Doctor, Nurse, pharmacist etc Legal practitioner: Judge, Lawyer, etc Media practitioner: TV, Radio producer or presenter, etc Branding expert: personal brand coach, graphic designer, photographer, etc Financial advisor: accountant, investor, etc Priest: Pastor, prophet, etc Communication expert, writer, author, Agriculturist: farmer, food vendors: eg Waakye & Koko seller Politician (one in every political party) Real estate agent/ building contractor Security expert: Police, Military officer, etc Educationists: professor, teacher etc Driver: taxi driver, transport officer, mechanic Counselor, psychologist, coach IT Expert Engineer Electrician Travel agent Freelancer: Barber, Hair stylist, “Any job boy” Business advisor/ Social media/ PR expert   Now it is your turn, what other people would you need in your network? Share with us…   Recommended Books: Rebrand

  • Skills to Give you a Competitive Edge in Your Career Branding

    06/12/2017 Duration: 04min

    Skills to Give you a Competitive Edge in Your Career Branding In our ever-changing fast-evolving world, it has become increasingly critical for executives to adapt to these changing trends and demands to meet the needs of the market. The question then is, how does one stay relevant and competitive? I believe that in this globally competitive world you will need these two keys to unlock opportunities, set standards and stay relevant: 1. Mindset: How you think and what you think impacts your entire life. What do you think about most of the time? “Your mind is either your prison or palace what you make of it is yours to decide” – Bernard Kelvin Clive Developing a positive attitude towards life prepares you for greater gains in the journey of life. Simply Imagine the best, visual the best, Believe, and begin it today! it’s possible! 2. Skillset: it’s not just about what you have but what you can add to what you have to produce the needed value “It’s noble to be skilled bu

  • 7 I’s stopping you From Succeeding

    13/11/2017 Duration: 06min

    Find out the how you are sabotaging your success. Words are very important in every aspect of our lives – they become a ‘self-fulfilling prophecy’. What words/statements do you constantly say to yourself? Listen and replace those  negative statements with empowering ones. Listen, learn and share! Recommended Books: Rebrand: The Ultimate Guide to Personal Branding Branding Simplified  Books by Bernard Kelvin Clive

  • 7 Smart Ways to Write a Book

    19/10/2017 Duration: 08min

    7 Smart Strategies to Write a Book  “Your book goes places you may never go and helps people you may never meet” – Bernard Kelvin Clive If you’ve ever wanted to write a book, now is the time. In this episode I share with you simple ways you can become an author. Listen, learn and share! Recommended Books: Rebrand: The Ultimate Guide to Personal Branding Branding Simplified  Books by Bernard Kelvin Clive

  • 10 Quick Tips on Public Speaking

    01/10/2017 Duration: 08min

    “Don’t beg for platforms, build your platform” ~ Bernard Kelvin Clive In this episode I  decided to answer a question by Ibrahim on public speaking by sharing with you 10 quick tips on public speaking, from my book Rebrand Mega Pack. Listen and share. Recommended Books: Rebrand: The Ultimate Guide to Personal Branding Branding Simplified  Books by Bernard Kelvin Clive

  • InstaFame: Building a Powerful Brand Online

    31/08/2017 Duration: 26min

    “Your digital footprints speaks more volumes than your CV” – Bernard Kelvin Clive Learn how to build a powerful brand online using instafame. In this episode Austin Godsey shares insight on how you can make the most of social media to build a powerful brand online. Austin Godsey is a serial Entrepreneur, International Speaker, and Top Marketing Earner. The CEO of Global Visionariez, who built GV to 2.3 million in revenue per month and active team of 15,000 customers The CMO and co owner of  InstaFame which has 700 current active paying clients. Recommended Books: www.instafame.social GOALS Are Dead! How to Make Every Day Count Skills Every young Executive Must Have  HOOKED: Overcoming Social Media Addiction Rebrand: The Ultimate Guide to Personal Branding Branding Simplified  Roadmap to Revenue: How to Sell the Way Your Customers Want to Buy Books by Bernard Kelvin Clive

  • Selling the Way Customers Will Buy with Kristin Zhivago

    16/08/2017 Duration: 29min

    “Don’t just be selling. be connecting” – Bernard Kelvin Clive In this podcast episode my guest Kristin Zhivago share on how brand can sell the way that customers will buy. Kristin Zhivago has become one of the leading experts on the customer’s buying process, and was one of the first to see selling from the buyer’s perspective. She speaks and teaches worldwide for companies and organizations. She spent decades as a “revenue coach” helping clients ranging from thriving young start-ups to those in the Fortune 500, including Dow Jones, IBM, and Johnson & Johnson. Recommended Books: GOALS Are Dead! How to Make Every Day Count Skills Every young Executive Must Have  HOOKED: Overcoming Social Media Addiction Rebrand: The Ultimate Guide to Personal Branding Branding Simplified  Roadmap to Revenue: How to Sell the Way Your Customers Want to Buy Books by Bernard Kelvin Clive

  • How to Make People Trust You and Your Brand

    24/07/2017 Duration: 09min

    “Trust is the new currency for riches” – Bernard Kelvin Clive In this episode I share with you little ways you can build trust. 21 Reasons to Make People Trust You Build your expertise Always give of your best Talk less do more Payback borrowed money quickly Return borrowed items in better shape Be confident in your expertise Don’t exaggerate, say it as it is Be time conscious – remember ‘time is money’ Respect the time of others – if you asked for 5 minutes, make it 5 minutes Don’t be late to meetings and appointments Learn to meet deadlines Share your successes and failures as well Learn to empathize and sympathize with others Listen and be tolerant Don’t judge what you don’t understand Don’t cheat others Learn to see the best in others Be patient with people, they have their own struggles When you realize you can’t deliver as promised, quickly let it be known If you can’t make it to a scheduled meeting/event, make it known as soon as possible Stick to your values – stay principled.   Reco

  • How SMEs can Use Social Media Effectively with Paul Kortman

    12/07/2017 Duration: 40min

    Social media is the new town hall, how do small and medium enterprises(SMEs) with a lean budget make the most out of it? In this episode my guest Paul Kortman, share some strategies to help SMEs to position their brands on the digital front. Paul is a certified nerd, a nomad and a marketing extraordinaire who has loaned his insights to a variety of businesses. In 2010, Paul combined his 12 years of expertise in Information Technology, and digital marketing into his agency, Connex Digital Marketing. Since then Paul has gone on to co-found three other companies and help countless businesses succeed through marketing and increased sales. Listen, learn and share. Recommended Books: GOALS Are Dead! How to Make Every Day Count Skills Every young Executive Must Have  HOOKED: Overcoming Social Media Addiction Rebrand: The Ultimate Guide to Personal Branding Branding Simplified  Books by Bernard Kelvin Clive  

  • Brand Survival Strategies with Jonathan David Lewis

    22/06/2017 Duration: 33min

    In a world of varied brands and businesses, how do you ensure that your brand thrives and survives in the wild? In this episode my guest Jonathan David Lewis  shared insights on how your brand can thrive in the wild – Jonathan is a branding and business strategist, Jonathan honed his skills during the lean years of the Great Recession, helping brands navigate today’s unforgiving new business paradigms. Jonathan’s opinions are highly sought by numerous business and marketing publications, including Forbes , Digiday , and Advertising Age , where he explores the factors that lead to stalled growth and the principles proven to help companies navigate the ambiguities and dangers of the brand wilderness.  Listen, learn and share Recommended Books: Brand Vs Wild GOALS Are Dead! How to Make Every Day Count Skills Every young Executive Must Have  HOOKED: Overcoming Social Media Addiction Rebrand: The Ultimate Guide to Personal Branding Branding Simplified  Books by Bernard Kelvin Clive

  • Back-linking Strategies for your Brand with Kris Reid

    08/06/2017 Duration: 24min

    “To stay relevant, learn also to be visible” In the the digital age brand visibility is one of the most sort after positions online. In this episode I interviewed the coolest guy in SEO – Kris Reid  CEO ,CEO of Ardor Media  to discuss some strategies in SEO and Back-linking. Listen, learn and share.   Recommended Books: GOALS Are Dead! How to Make Every Day Count Skills Every young Executive Must Have  HOOKED: Overcoming Social Media Addiction Rebrand: The Ultimate Guide to Personal Branding Branding Simplified  Books by Bernard Kelvin Clive

  • Is your Brand Updated or Outdated?

    17/05/2017 Duration: 05min

    “Any brand that refuses to innovate, dies!” – Bernard Kelvin Clive In this episode I share with you the urgency of staying updated to enhance your personal brand’s value and visibility. If Softwares are frequently upgraded, how much more you? If you don’t consistently stay updated and upgrade yourself, you will soon fade out into oblivion. Remember that anything that refuses to grow, automatically gravitate towards the grave. Recommended Books: GOALS Are Dead! How to Make Every Day Count Skills Every young Executive Must Have  HOOKED: Overcoming Social Media Addiction Rebrand: The Ultimate Guide to Personal Branding Branding Simplified  Books by Bernard Kelvin Clive

  • Social Media Branding Tips

    27/04/2017 Duration: 07min

    “Don’t do that which is popular, do that which is purposeful” – Bernard Kelvin Clive In this episode I share some tips on how you can create a sticky social media personal brand. Listen, learn and share “Brands are like shoes, they come in sizes and styles; one size & style doesn’t fit everyone.” ― Bernard Kelvin Clive Recommended Books: GOALS Are Dead! How to Make Every Day Count Skills Every young Executive Must Have  HOOKED: Overcoming Social Media Addiction Rebrand: The Ultimate Guide to Personal Branding Branding Simplified  Books by Bernard Kelvin Clive

  • Why People Engagement Matters – Interview with Colin James Browne

    05/04/2017 Duration: 34min

    How better people engagement can drive profits, growth and performance. In this episode I had Colin James Browne share on the importance of people engagement for companies. Listen and learn: • The five pillars of engagement that every company must focus on, in order to create an effective organisational culture, with case studies in how to apply them in your organisation. Grab a discount ticket with the code BKCCOLIN1 when you email angie[at]liquorishinc.com  Recommended Books: How to Build a Happy Sandpit GOALS Are Dead! How to Make Every Day Count Skills Every young Executive Must Have  HOOKED: Overcoming Social Media Addiction Rebrand: The Ultimate Guide to Personal Branding Branding Simplified  Books by Bernard Kelvin Clive

  • Morning Rituals that Shape Your Personal Brand

    01/04/2017 Duration: 11min

     “It’s not so much about what the morning brings; it’s what you bring to the morning” ― Bernard Kelvin Clive 3 Morning Rituals to Change Your Life The power to shape your personal brand is defined by your daily activities. Early Rise: “Early to bed and early to rise makes a man healthy, wealthy and wise” – Ancient Proverb It is said that the early bird catches a worm, how true is that? Wake up early before the sun rises, before the world gets busy. It’s believed that the morning hours have mystical powers. The quietness of the morning atmosphere inspires many great ideas and calms the heart. Consider from 12 midnight to 6 AM. Jesus had the habit of waking up early before day, read Mark 1:35. “Very early in the morning, while it was still dark, Jesus got up, left the house and went off to a solitary place, where he prayed.” Meditation: From Scriptures to ancient eastern practice have confirmed the power of meditation in the mornings. A time set apart to reach your inner spirit and commun

  • How to Thrive in Difficult Times

    12/03/2017 Duration: 26min

    In this episode I interviewed John Vespasian as he shared more light from his book on thriving in difficult times; Twelve lessons from Ancient Greece to improve your life today . JOHN VESPASIAN is the author of eight books about rational living, including “When Everything Fails, Try This” (2009), “Rationality is the Way to Happiness” (2009), “The Philosophy of Builders” (2010), “The 10 Principles of Rational Living” (2012), “Rational Living, Rational Working” (2013), “Consistency: The Key to Permanent Stress Relief” (2014), “On Becoming Unbreakable” (2015), and “Thriving in Difficult Times” (2016). Listen and learn. Recommended Books: Thriving In Difficult Times GOALS Are Dead! How to Make Every Day Count Skills Every young Executive Must Have  HOOKED: Overcoming Social Media Addiction Rebrand: The Ultimate Guide to Personal Branding Branding Simplified  Books by Bernard Kelvin Clive  

  • The Role of a Brand Ambassador

    01/03/2017 Duration: 09min

      “Everyone has a level of influence that can be harnessed for greater good” – Bernard Kelvin Clive A brand ambassador is a person who is engaged by a company/brand to promote the brand – giving it more visibility, value, and reach to increase the Return-On-Investment (ROI).   begin with, a brand ambassador should have some level of influence – Either paid or volunteer brand ambassadors. They Must be loyal, they must be genuinely interested in your brand and they must be willing to live by the brand’s values and code of conduct. Here are the 5 Main Roles of a Brand Ambassador in the acronym B.R.A.N.D. Believe in the Brand: Brand ambassadors’ first point of calling, connection and communication are to believe in your brand. They are to buy into the brand. If they don’t believe in the brand, there is very little they can do at the core and cry of being authentic in this age.   Represent the Brand: The role of a brand ambassador is to represent the brand whenever they can a

  • Why You Need a Brand Ambassador

    21/02/2017 Duration: 08min

    Brand ambassadors humanize your brand Why you Need a Brand Ambassador A brand ambassador is a person who is engaged by a company/brand to promote the brand – giving it more visibility, value, and reach to increase the Return-On-Investment (ROI). Branding and marketing have evolved over the years with technology and speed of change and innovation, which has influenced the way brands do interact with consumers and other businesses to properly position their brands. The reason why brand ambassadors are very much needed to help promote, educate and share in the brand’s success. Here are some reasons why you need brand ambassadors: Lead Generation: Brand ambassadors serve as leads for your brand, they help bring in more customers. An effective brand ambassador stands the chance of bringing in more business than adverts.   Human Connection: The truth is that people buy into people. People tend to believe more, what their friends tell them about a product/service than the media/ads. Brand ambassadors help

  • 5 Reasons Why You Must build an Author Brand

    31/01/2017 Duration: 09min

      5 Reasons Why You Must build an Author Brand Author Branding: It is the process of positioning an author as the center of attraction and influence, to be the preferred choice in a given theme, style, category, niche or genre. An author brand focuses more on the author than the books; it ensures that the author’s personality (style of writing, themes, genres) encourages readers to pick his/her books over any other author. Author Branding is a powerful phenomenon that famous and well established authors used to keep their brands top-of-mind and gain added advantage in many ways. In an age where brands (personal brands) have become very powerful in every sphere of business, I strongly believe that upcoming authors and writers who desire to make great impact in their writing careers should consider author branding as the preferred way to go. Here are 5 Main Reasons Why You Must build an Author Brand: 1.    Authority: The number one benefit of creating an author brand is that it establishes you as an expert

  • Making it in Africa with CEO of DressMeOutlet.com

    18/01/2017 Duration: 22min

    How she is making it in Africa with her online Fashion Shop. In this episode I interviewed Olatorera Oniru, Founder & CEO of Dressmeoutlet.com Dressmeoutlet.com is one of Africa’s fastest growing, fashion-focused, quality-focused and customer-centric online retailers. Dressmeoutlet.com retails designer apparel and accessories with over 60% of products on Dressmeoutlet.com Made-in-Africa. Dressmeoutlet.com ships globally with customers in the United States, Ghana, Uganda, Nigeria and other countries. Listen and learn and get a discount code for 40% OFF shopping on Dressmeoutlet.com Olatorera Oniru is an assiduous entrepreneur passionate about all things Africa. As CEO of Dressmeoutlet.com, she is currently leading initiatives to realize a pinnacle in Africa’s history whereby we would rely less on importation and innovate more with natural resources and citizenry capabilities. A member of The National Scholars Honor Society USA, Olatorera flourished her career working for two Fortune Top 5 companies n

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