Selling From The Heart Podcast

What's holding you back from filling the empty suit and becoming a sales professional with substance? It takes a plan, practice, and preparation. Larry Levine and Darrell Amy discuss the top things holding sales reps back: fear and ego. 

Many sales professionals are empty suits, having lots of style but lacking substance. The week we explore ways to fill the empty suit with the intangibles that build competitive advantage, inspire loyalty, and generate referrals. You'll be challenged! Also, get updates on the upcoming Selling From the Heart book! Click here.

In sales situations with high sales resistance from buyers with sales reps pressured for performance it can be a struggle to drive good conversation. Yet it's conversation is the foundation of any relationship, the basis for trust, and the vehicle by which we uncover need. In this episode we discuss these topics with our friend, Bernadette McClelland, author of The Art of Commercial Conversations, When It's Your Turn to Make a Difference.Get updates on Larry's soon-to-be-released book, Selling From the Heart. Click here.

As we head into year 2 of the Selling From the Heart Podcast, it's time for a manifesto! What does it mean to sell from the heart? Larry Levine and Darrell Amy explore the planks of a manifesto. It's punchy, it's fun, and we think you'll be inspired! We also invite you to contribute to the manifesto. Click here to weigh in on our new LinkedIn Group.

Nobody embodies the spirit of selling from the heart more than Tom Hopkins. We're proud to have Tom as the guest of honor on as we celebrate the one year anniversary episode for the Selling From the Heart Podcast! You'll appreciate his sincerity as he shares nuggets of wisdom for today's sales professionals.Once you hear this episode, we trust you'll be inspired to visit Tom Hopkins International where you'll find all kinds of helpful resources and learn about the upcoming Sales Academy in New Jersey on May 18 and 19. Enjoy!

If you want a full sales funnel, you need a full relationship funnel. Every relationship begins with a conversation. In this episode, Larry Levine and Darrell Amy get practical with street-smart tactics to start great conversations with your prospects. A special shout out to our friend, Bernadette McClelland, author of The Art of Commercial Conversations.

Freshly energized from the sold out Outbound Conference, Larry Levine shares his top five takeaways from speakers like Jeb Blount, Mike Weinberg, and Anthony Iannarino. Here are the top 5 takeaways:Pipe is Life!Don't OvercomplicateRecognize the Importance of StoryBuild a Model Sales WeekSocial is Jet Fuel for OutboundAlso, check out Larry's newest special report: How Sales Teams Can Integrate Social To Grow Net-New Revenue.

How do you set yourself apart? Focus on the things that are unequal! This week, our special guest, Phil Gerbyshak (http://www.philgerbyshak.com/) shares strategies to differentiate yourself by connecting with your values and aligning your behaviors with your values. We'll talk about the power of celebrating behaviors related to these values with our clients, prospects, and teams. 

One of the biggest things sales reps struggle with is differentiating themselves from the sea of competition. This week Darrell Amy and Larry Levine share strategies to differentiate by bringing unique insight and deep understanding. 

Nothing Brings About Success Like Walking Through The Right DoorsThose close to me, who know the real me, know I have no problem asking for help. Asking for help is not a sign of weakness. It is an opportunity to expand your horizons. I'm flabbergasted by the amount of people who simply fail to ask for help.I've made it my mission to educate, engage and excite all those inside the sales world. Sales leaders and their sales teams must stand up, unite and transform how they go to market in a world full of sales sameness.I believe every single sales rep must articulate a strong value proposition and tailor them to different stakeholders. They must be able to devote a tremendous amount of effort to understanding the customer, their needs, their wants, their issues; packaging all of this up by focusing on adding value every step of the way.I spent 27 years inside an extremely old school sales channel, laggard in nature and slow to adopt to modern ways of growing business; the copier channel. I've directed many poi

This week we're joined by Deb Calvert, author of Stop Selling, Start Leading. Did you realize that as a sales rep, you are a leader? Deb shares the parallels between practices of exemplary leaders and practices of high-performing sales reps. You'll be encouraged and challenged--don't miss this episode!

As sales reps we sometimes have the tendency to overcomplicate things. This often happens with things that seem "technical" like social selling or solution selling. However, these things are not rocket science. In this episode, Outbound 2018 presenter Larry Levine and Darrell Amy unpack the fear of complication and fear of failure that hold many of us back from experiencing the incredible benefits of embracing (and sticking with!) something new.

This week Larry Levine and Darrell Amy explore the power of sales reps getting involved in community service organizations. Yes, you'll meet some new people that could become clients. But the true benefits are that it re-calibrates your heart with an attitude of service that you can bring back to the office. Plus, it boosts your credibility--something that we all need as sales professionals.

There can only be one hero in your sales story. It's either you or your prospect. Sadly, most sales reps make it all about themselves and it alienates their prospects. Inspired by the book Building a Storybrand, Larry Levine and Darrell Amy explore how we can make our prospects the hero, understand their challenges, and put ourselves in the position of being their guides.dar

This week we're going to have some fun based on Larry's recent blog post, 5 Yiddish Words That Remind Me Of Sales Reps... Oy Vey! You'll enjoy this episode but beware, in between laughs, you may get a few convicting punches in the gut.

"What you put in is what you get out." Nobody embodies this maxim better than our friend, Steve Nudelberg. In this episode, Steve shares his passion for sales, relationships, and high performance by always being in the zone. Make sure to check out this amazing book, Confessions of a Serial Salesman-27 Rules for Influencers and Leaders That Will Change Your Life and Business. You're going to love Steve!

Companies like Uber and Starbucks have built huge competitive advantage by creating a better client experience. What can you do as a sales professional to create a better client experience? In this episode, Larry Levine and Darrell Amy.

In the sales world, social has become a shiny object that we expect to offer us massive sales in exchange for minimal input. In reality, social is a spotlight on some core attributes that sales reps need to work on. In this episode, Larry Levine and Darrell Amy discuss developing a substantive value proposition, bringing knowledge to back it up, and driving conversations to fill the relationship funnel. All of this requires hard work. This work also has the promise of putting a true sales professional head and shoulders above his/her peers!

Sales professionals pay close attention to their online image. This week Darrell Amy and Larry Levine share new ways you can continuously improve your LinkedIn profile to position yourself to win. 

In the marketing world, they talk about Growth Driven Design, the process by which a company continuously improves their website over time. This week Larry Levine and Darrell Amy explore how sales professionals can take the same approach to continuously improving their LinkedIn profiles.