Solopreneur Success Strategies

Informações:

Synopsis

This is Jane Gardner of jane-gardner.com and on Solopreneur Success Strategies, I will be talking about entrepreneurial mindset on Mindset Monday to get the week started; On Get your Message Out Tuesday, I will be talking about your website, your brand and your social media marketing to connect with your customers then on World Domination Wednesday, i talk about you and your customers; how to find them, keep them and make them your raving fans; On Jack or Jill of all Trades Thursday, I talk about the skills and knowledge you need in your Solopreneur business and on Freebie Fridays, its all about free software and tools to help you save time, money and be more productive in your business. Systems Saturday is all about the systems you can put in your business to save you time so you can work on your business instead of in your business. Strategy Sunday is all about business vision, goals and business plan for your lifestyle business. Being a Solopreneur is a challenging but fulfilling lifestyle and to be successful you have to wear many hats in your business.

Episodes

  • 2059 Goals and Vision for your Business

    04/03/2018 Duration: 09min

    Today we are going to look at your vision for you and your business as well as your goals, your one, to your three and your five-year goal and in this process will begin looking at your business plan later. Don't worry about this as it is the fun part, this is where you ask yourself what kind of business do you want, kind of lifestyle do you want , what is your end goals, in five years from now in terms of your finances. How much more money do you want in your life? What do you want for your family in five years? What are the demands in your life right now that if you could've have a business which would help you reduce those demands. How to create the business that you want and what kind of goals you want five years from today. So, what is the kind of lifestyle that you want in five years and what is your mission?

  • 2058 Standard Operating Procedures Binder gives you freedom in your business

    03/03/2018 Duration: 07min

    You will not be able to outsource your business. You will not be able to go away in your business. If you don't have this on vacation and leave it for someone else to do and today I am going to be talking about organizing your business into an operations procedures binder. I know it sounds so boring but it's not. It's important because this is what will be able to give you something that you can just hand off to someone else who you pay to do the various systems in your business without you even being there or even helping out. So you can actually do the business and go selling and do the sales. An operations procedure binder has step-by-step procedures for anyone to use so you can outsource this to someone, it can be your brother, it could be someone from another country and they would be able to do what you need to they need to do in order to do with step-by-step.

  • 2057 Your Brand and Your Brand Voice as an Entrepreneur

    02/03/2018 Duration: 08min

    When growing your business, you have to remember that you have to have a brand voice. What is a brand voice? Well, if you know me you know that a brand is "your promise your commitment and what you stand for and stand against" and "your business is not your logo or your colours." It's what you're talking about which is your messaging. It's messaging that's consistent, accepted by your customers and it has unique edge to differentiate yourself from your competitors. Today we are going to be talking about how to have a brand voice. So a brand voice is defined as a consistent experience that people have or your audience has with you while they are listening to you and your messaging across all your business touch points with your customer. So w are going to be talking about the various social media platforms out there whether it's Facebook Pinterest or Twitter and they all have different ways to communicate with your audience.

  • 2056 The Value vs the Price of your Product or Service

    01/03/2018 Duration: 09min

    How to quickly determine a price point for your product or service. You have to do some research and you need to be able to look at your competitors to help you and your pricing of your project. So have a look at your competitors and see what kind of price they have for something similar. It'll give you an understanding about your customer of your competitors. Then there's a few questions to ask about so ask yourself how does your competitor market it to its customers. If you know how they marketing it that will help you determine what the price point might be that you can compete with . For example are they on the Internet or are they doing it through wholesale or are they doing it through membership or they are doing it through advertising.

  • 2055 The Art of Being an Expert

    28/02/2018 Duration: 09min

    Ask yourself what is an expert? You are an expert.Whether you know a little about something or a lot about something, you're still more of an expert than someone else. So let's be confident and let's figure out who you are as an expert. You are someone who knows more than I do about a particular topic then you have expertise. You may have expert status because of your credentials or your visibility or your followers or your quality of content. Expertise is a very important element of marketing especially on the Internet. Online, customers are looking for answers and they want from trusted sources who clearly know what they're talking about. If you can establish yourself as an expert on specific topics, your products and services will virtually sell themselves.

  • 2054 Things to Consider when Starting a Home Business

    27/02/2018 Duration: 07min

    let's have a look at some of the essentials for any home business model no matter what kind of home business you're starting. There is always some things that need to be set up beforehand It is not a pleasant experience to get stuck in startup that there are some essentials that you needed immediately but never set up and it also ends up turning into an extra unexpected expense that you could do without.

  • 2053 Being Confident in your Success as an Entrepreneur

    26/02/2018 Duration: 05min

    True success comes from confidence and confidence in return comes from success they each revolve around the other and the ultimate symbiotic relationship. However, this is not a what came first" the chicken or the egg" proposition. Confidence definitely proceeds success in that order. That's because the quiet assurance of true confidence as opposed to cockiness serves to lay the foundations for reaching a goal. In this way, confidence is more of an outward expression of an inward persona than it is the pose or affectation of cockiness. On the other hand, cockiness is simply an outward shield that masks an inner insecurity. For more on success mindset, see http://jgtips.com/smindset. #motivationmonday #mindset

  • 2052 Growth Mindset of the Entrepreneur

    12/02/2018 Duration: 05min

    What is a growth mindset? It is an actual demonstratable psychologolical phenomenon. People with a growth mindset have a desire to learn from life. They embrace challenges, overcome setbacks, see effort as worth the results, accept criticism and admire and learn from the success of others. To learn more about Success Mindset, go to http://jgtips.com/smindset.

  • 2051 Online Marketer and Customer

    07/02/2018 Duration: 08min

    Marketers can not use the same selling techniques as 10 years ago. The attitudes and behavior patterns of your customer have changed with the advent of the Internet. Consumers dont believe in exaggerated language or hype anymore. The marketer of today needs to build relationships.

  • 2050 Finding Funding to Start a Home Business

    06/02/2018 Duration: 09min

    Your business success will depend on how well you plan and manage your finances. If you will be seeking financial help, either from a start-up loan or from a government grant, it is imperative that you have a well-developed business plan. Writing your business plan Know what elements are considered essential in any business plan and the key points that should be included in each section of your plan. Grants and financing Find out how to access funding for your business. Entrepreneurs often report that getting financing is the most challenging aspect of starting or growing a business. If you are looking for money for your business, you should start by learning about the different types of financing that are available. You can then decide which one best suits your needs. Government grants and financing Find out about government grants, loans, and other financing available for your business. Private sector financing Your business may be eligible for different types of private sector financing, including debt

  • 2049 Networking and Connecting

    05/02/2018 Duration: 04min

    Networking is an endless source of profit, ideas, collaboration,contacts, relationships and support. Networking is an essential element of any business. If you are networking, you should do more. If you're not networking, get out and do it. If you don't network, your business will stagnate and die.

  • 2048 Sales System in your 5 steps to an online business

    13/01/2018 Duration: 09min

    There are 5 steps to get a business online and today, we look at the sales system in your business. Without sales, you don't have a business. With a sales system you can make sales day or night while you are sleeping! Selling is easy when you have the payment processor connected to your sales page and you send people who want what you are selling to your sales page.

  • 2047 Social Media Networks to Help your Business Grow

    12/01/2018 Duration: 10min

    Today, we will be talking about social media and the power of how you as a business owner can grow your business by getting out there on social media that your customer hangs out on. So, for those of you who don't know, social media networks are major resource for both small and big businesses that are looking to promote their brands on the Internet. They're easy to use and some of them have paid advertising options for businesses who want to reach more customers and new audiences. #socialmedia #facebook #twitter

  • 2046a Knowing your 4 numbers in your Business

    11/01/2018 Duration: 07min

    Today it is all about your numbers in your home business. We will look at the basics about revenue and talk about your expenses and your income. You need to get some idea on what you need to know when you are in business in terms of your numbers. An aspect of any good business involves numbers! If you really boil down most business models, they are essentially just fancy equations. If you take a moment to look at some key figures, you can immediately increase your daily profits. If you ignore the numbers, you are basically ignoring the potential to make significantly more money once you understand how the numbers work and you can see the cogs turning in any situation.

  • 2045 How to sell to customers without being salesy

    10/01/2018 Duration: 05min

    On today's show we are going to be looking at how to make it so that you are building relationships with your customer. Of course we are going to discuss that you need to focus on your customer's needs and wants. Understand their problems and desires so you can then offer the products and services that customers are already actively seeking out rather than try to convince them to buy something that they don't know if they want and maybe they never wanted in the first place. so the way savvy marketers reach their audience online today is through content marketing customers are looking online for information and you can be there to provide it you build your expertise by providing answers and becoming in customers eyes and authority in your niche this builds trust and builds relationship,  resulting sale is a natural outgrowth of the relationship. 

  • 2044 Finding Funds to Start Your Home Business 2

    09/01/2018 Duration: 06min

    Financing your home business is always the first concern you have to consider when you're doing a business although, first you have to know whether you think that your business will be successfu. Then you have to have an idea on how to get the funding for your startup. So, there are few sources where you can find funding. The first one is from you of course that's the safest way if you'd like to start up a business. The process may be time-consuming as you save the money to startup but you have everything under control by using your own funds. If you don't think that patience is a game you could master then looking for investors is one of the sources for your funding.

  • 2043 Being Persistent as an Entrepreneur

    08/01/2018 Duration: 05min

    On today's show it's all about persistence being a key trait of the successful entrepreneur. The problem with the road to success is that many people will only picture the destination not the journey when they do this and I fail to see that true success is not a destination it's a lifelong process but they also failed to see the potential problems that routinely occur in striving for success this means that when these problems do occur and prepare a person's stopped dead in her tracks in the confusion they forget where they are going and why. The persistent person understands that failure is a temporary condition that affects everyone at one time or another before they reach your goal the also understand that failure and setback powerful lessons that ultimately make you stronger.

  • Finding Funding to start up your home business

    02/01/2018 Duration: 08min

    Today we talk about how to find some financing for your business. I think, at the very beginning, I’m sure you can think that obviously you have to figure out how much money you need to start up your own business. If there is inventory and put that into the budget as well as if you don’t have a computer and you need one for your business put that into your budget and looking at what you need for your budget you’re probably looking at covering six months wages at least. With the possibility of having savings that you can cover you for that six months while you are possibly having issues with the startup. But, of course, as I recommended before always part-time first and see if you can get some response and get some clients and get some interest in your business enough that you can figure out if you have the time you could actually make it a full time business. Obviously, first of all, you can fund it yourself if you can save up some money six months.

  • 2041 Competiveness is part of Business Success

    02/01/2018 Duration: 06min

    It's all about being competitive when you're an entrepreneur. You have to be successful you do have to realize that there is competition and that you have to be competitive whether you want to or not. So the world is built to some extent on the concept of competition. Everything living competes for specific resources that are needed to grow thrive and outperform their rivals, sunlight space water and nutrients are utilized by the smallest to largest creatures wherever they are found and in whatever quantities. So just like the animals human beings we are hardwired to engage in this competitive contest. It's part of our genetic heritage and what every business owner needs to embrace. So don't be frightened they will not bite, Competition which is natural if you accept that and that you have to have competition in order to have a market that's viable then you're going to be quite happy to be competitive.

  • 2040 Your Business on Social Media

    15/12/2017 Duration: 10min

    In terms of your business you probably haven't thought of all the ways that you could use various social media. This is my week on the podcast to talk about messaging and as long as you know what you are messaging; as long as you know what your brand is which is your promise your commitment your values, what you stand for and stand against in your business or your mission is in terms of your business; then you hopefully as well as knowing who your customers would be as well as who you want to attract as customers and what they do and what they value. I hope that you've figured out what is your messaging and have a marketing plan so that you know who you're going to attract by your messages. Whether or not you have a business that is hauling freight or your business that is coaching or teaching or you are a business that wants to sell fruit and business… you can do a lot of free stuff on social media. In a way that's probably why so many people are on social mediabecause it's free! There are 3.7 billion people

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