Ponderings From The Perch
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 193:46:33
- More information
Informações:
Synopsis
Ponderings from the Perch: Conversations with Priscilla McKinney, Founder and President of Little Bird Marketing, a digital marketing agency specializing in content marketing, branding and design. As a CEO and serial entrepreneur topics range from marketing best practices to the reality of running a business, C-Suite thought leadership, company culture, and other marketing oddities.
Episodes
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Priscilla Talks Brass Tacks on Websites
17/11/2014 Duration: 30minJoin Priscilla McKinney, Momma Bird here at Little Bird Marketing as she talks with Dan Leadbetter about the purpose of a website, website design trends. From cascading tiles, to She confesses purchasing the domain addresses of her kids' names for safekeeping. If you have been wanting a website opening with a chicken and a balloon, this is the episode for you! Original theme music by Chris Stewart.Learn more about your ad choices. Visit megaphone.fm/adchoices
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Priscilla Longs for an Autoharp
10/11/2014 Duration: 27minJoin Priscilla McKinney, Momma Bird here at Little Bird Marketing as she talks with Dan Leadbetter about creativity. From Emily Dickinson's poem, "There is no frigate like a book..." she takes inspiration to read and write as one lump event and explores the interconnectivity of multiple creative endeavors. Fighting the Protestant Work Ethic's notion of doodling as lazy, she encourages everyone to dive into their creative side and listen to one's own life for creative threads which can lead to amazing discoveries. Also, if you have an extra autoharp lying around, please send it to her immediately! Original theme music by Chris Stewart.Learn more about your ad choices. Visit megaphone.fm/adchoices
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Priscilla Talks Writing Talent, Native Advertising and Opera (Part 2)
06/11/2014 Duration: 18minJoin Priscilla McKinney, Momma Bird here at Little Bird Marketing as she talks with Dan Leadbetter about her thoughts on the huge growth of native advertising and how much of a demand for creative writing exists with current digital marketing trends. They discuss writing as a profession, finding writing talent and the forthcoming opera entitled BREAKER, BREAKER, ONE NINE. Original theme music by Chris Stewart.Learn more about your ad choices. Visit megaphone.fm/adchoices
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Priscilla Talks Writing Talent, Native Advertising and Opera (Part 1)
23/10/2014 Duration: 18minJoin Priscilla McKinney, Momma Bird here at Little Bird Marketing as she talks with Dan Leadbetter about her thoughts on the huge growth of native advertising and how much of a demand for creative writing exists with current digital marketing trends. They discuss writing as a profession, finding writing talent and the forthcoming opera entitled BREAKER, BREAKER, ONE NINE. Original theme music by Chris Stewart.Learn more about your ad choices. Visit megaphone.fm/adchoices
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Priscilla is Sure You Do Not Need a CD of Flute Music
09/10/2014 Duration: 24minJoin Priscilla McKinney, Momma Bird here at Little Bird Marketing as she talks with Dan Leadbetter about her thoughts on the "garage days" and the deep connection you breed with co-workers when you have really been through a challenge together. She discusses the value of asking for help from her team to assuage the mild panic that occurs when you try to do it on your own. Original theme music by Chris Stewart.Learn more about your ad choices. Visit megaphone.fm/adchoices
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Priscilla Dives Deep with Superfluous Talents
02/10/2014 Duration: 22minJoin Priscilla McKinney, Momma Bird here at Little Bird Marketing as she talks with Dan Leadbetter about her superfluous talents. Life in the Midwest has so far brought her fluency in Spanish no where fast, which keeps coming as a big shock to her system. She and Dan discuss the nuances of culture and how different ethnicities relate to different marketing messages, and different marketing platforms. Original theme music by Chris Stewart.Learn more about your ad choices. Visit megaphone.fm/adchoices
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Priscilla Has Some Calls to Make
23/09/2014 Duration: 23minJoin Priscilla McKinney, Momma Bird here at Little Bird Marketing as she talks with Dan Leadbetter about her journey to trusting her sixth sense. She delves into the compassion she feels for her clients as they walk the frightening path of perceived loss of control of their brand as they engage with an agency for the first time. This experience is only improved with a strong dose of communication. Original theme music by Chris Stewart. Learn more about your ad choices. Visit megaphone.fm/adchoices
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Priscilla Questions China's Central Authority
16/09/2014 Duration: 23minJoin Priscilla McKinney, Momma Bird here at Little Bird Marketing as she talks with Dan Leadbetter in a completely superfluous and sensational way about a not-so-current event which leads them to wonder if China might be using censorship as a thinly veiled attempt to parent their teenagers. This podcast falls outside of the current frugality campaign. Original theme music by Chris Stewart. Learn more about your ad choices. Visit megaphone.fm/adchoices
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Priscilla Goes Super Niche (Part 2)
09/09/2014 Duration: 19minJoin Priscilla McKinney, Momma Bird here at Little Bird Marketing as she talks with Dan Leadbetter about her experience bringing her companies back after disaster. Located in Joplin, an EF5 tornado destroyed 30% of their town and three weeks later she arrived at her studio just in time to watch it all burn to the ground. Disaster preparedness is not a sexy topic, but this entrepreneur puts it on the line. This is part two of a previously published podcast. Original theme music by Chris Stewart. Learn more about your ad choices. Visit megaphone.fm/adchoices
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Priscilla Goes Super Niche (Part 1)
02/09/2014 Duration: 16minJoin Priscilla McKinney, Momma Bird here at Little Bird Marketing as she talks with Dan Leadbetter about her experience bringing her companies back after disaster. Located in Joplin, an EF5 tornado destroyed 30% of their town and three weeks later she arrived at her studio just in time to watch it all burn to the ground. Disaster preparedness is not a sexy topic, but this entrepreneur puts it on the line. Original theme music by Chris Stewart. Learn more about your ad choices. Visit megaphone.fm/adchoices
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Priscilla Puts Terror on the Menu
26/08/2014 Duration: 21minJoin Priscilla McKinney, Momma Bird here at Little Bird Marketing as she talks with Dan Leadbetter about liminal moments and the frightening void that calls out to be filled with creative thinking. They discuss reliance on instincts, collaboration with a great team and the art of trusting your process to produce something truly beautiful. Original theme music by Chris Stewart.Learn more about your ad choices. Visit megaphone.fm/adchoices
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Priscilla Goes Native
15/07/2014 Duration: 21minJoin Priscilla McKinney, Momma Bird here at Little Bird Marketing as she talks with Dan Ledbetter about her journey into discovering her native genius. She ruminates about her exposure to Kristen Wheeler's trademarked Native Genius Method and how it dovetails with her journey to authentic branding, connecting larger ideas, and "dream whispering". Original theme music by Chris Stewart.Learn more about your ad choices. Visit megaphone.fm/adchoices
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Priscilla Admits She Owned a Pager
15/06/2014 Duration: 18minJoin Priscilla McKinney, Momma Bird here at Little Bird Marketing as she talks with Dan Ledbetter about her journey to owning a marketing firm. Entrepreneurship, she says, is sometimes as surprising to the entrepreneur as it is to those around them. It is always an interesting set of skills, natural abilities and curiosity, unique to each person, which helps them carve out their own particular career. Listen in as she reflects on her journey and deep commitment to helping clients grow their market share. Original theme music by Chris Stewart.Learn more about your ad choices. Visit megaphone.fm/adchoices