Rework

Informações:

Synopsis

A podcast by Basecamp about a better way to work and run your business. We bring you stories and unconventional wisdom from Basecamps co-founders and other business owners.

Episodes

  • How We Work: Finding the Right Team

    20/03/2024 Duration: 26min

    37signals is hiring! However, the traditional resume and formal education credentials don’t rank as high as you might think in their hiring process.In this episode of The Rework Podcast, host Kimberly Rhodes chats with co-founders of 37signals, Jason Fried and David Heinemeier Hansson about reviewing potential job candidates. You’ll hear them discuss why a personalized cover letter can tell a lot more about a potential hire than chronological work history, and why AI isn’t always a dependable author for those details.Key Takeaways:00:45 - Resumes are basically piles of lies02:27 - Cover letters should explain why you want the job05:07 - Test driving final candidates11:05 - Jason and David’s involvement in the hiring process18:59 - Finding employees that are the right cultural fitRework is a production of 37signals. You can find show notes and transcripts on our website. Full video episodes are available on YouTube and X.If you have a question for Jason or David about a better way to work and run your business

  • A New Take on Platform Preferences

    13/03/2024 Duration: 26min

    David Heinemeier Hansson recently revealed that he's making the switch from Apple to Android and trading in his Mac for a PC. In this week's episode, cofounders of 37signals Jason Fried and David Heinemeier Hansson discuss the shift in direction, the events that led to the change of platform, and what the company was missing by being focused on the Apple ecosystem. Rework is a production of 37signals. You can find show notes and transcripts on our website. Full video episodes are available on YouTube and X.If you have a question for Jason or David about a better way to work and run your business, leave us a voicemail at 708-628-7850 or email, and we might answer it on a future episode. Links and Resources:From the Apple Newsroom: The App Store, Spotify, and Europe's Thriving Digital Music MarketBooks by 37signalsSign up for a 30-day free trial at Basecamp.comHEY World | HEY The REWORK podcastThe Rework Podcast on YouTubeThe 37signals Dev Blog37signals on YouTube@37signals on X 

  • Rapid Fire with Jason & David

    06/03/2024 Duration: 15min

    Kimberly is switching things up this week and taking a more casual approach with the co-founders of 37signals, Jason Fried and David Heinemeier Hansson, asking them a series of rapid fire questions. Jason, for example, reveals the book that granted them permission to forge their unique path, while David shares the profound advice from Jeff Bezos about investing in things that don't change. The two of them also open up about their business journey, the meaning behind their work, and even hint toward upcoming projects. Get ready for a candid and insightful peek into the minds of Jason and David.Check out the full video episode on YouTubeKey Takeaways: [0:27] - How Ricardo Semler's Maverick empowered Jason[0:53] - David also credits Blue Ocean Strategy[1:25] - Best piece of advice?[4:39] - Productive habits?[6:20] - Most meaningful part of David’s and Jason’s jobs?[9:32] - Discussing inspirations like nature and architecture[11:02] - First principles, tech exploration, and aesthetics inspire David.[13:

  • Press Releases Are Spam

    28/02/2024 Duration: 32min

    Kimberly sits down with Jason Fried and David Heinemeier Hansson to discuss a chapter from REWORK titled “Press Releases Are Spam,” explaining why traditional press releases don't work well for their product launches. The conversation touches on the shift from formal press releases to direct-to-consumer approaches in today’s media scene. They touch upon the importance of hearing from authentic voices with skin in the game rather than relying on formulaic press releases. The founders also share insights on their personal involvement in marketing and the ups and downs of being engaged in the social media attention game.Check out the full video episode on YouTubeKey Takeaways: [0:40] - Press releases haven’t worked for 37signals[6:59] - Awkward CEO making direct-to-consumer work sets a significant trend[9:05] - Press releases signal desperation; personal connections more effective[14:17] - Authenticity trumps marketing.[20:24] - Don't delegate your voice; maintain direct communication[25:52] - Balancin

  • Keep Calm and Delete the Tweet

    21/02/2024 Duration: 23min

    Join host Kimberly in this episode for a candid chat with Jason Fried and David Heinemeier Hansson. Diving into a recent social media controversy, they discuss the decision-making process and lessons learned. The conversation covers the challenges of public communication, navigating social media, and the importance of thinking before reacting. Gain valuable insights into managing public image, handling controversies, and balancing authenticity with professionalism. The co-founders share personal experiences, encouraging a more thoughtful approach to online interactions and providing behind-the-scenes insights into successful business communication practices.Check out the full video episode on YouTubeKey Takeaways: [0:25] - Discussing recent social media controversy[5:47] - Importance of debating ideas rather than attacking individuals[7:47] - The complexity of media representation[9:22] - Patience and perspective in online discourse[15:21] - Occasional regrets are part of pushing boundaries.[19:44] - The comp

  • The Myth of the Overnight Sensation

    14/02/2024 Duration: 27min

    This week, join your host Kimberly Rhodes along with the co-founders of 37signals, Jason Fried and David Heinemeier Hansson, as they celebrate Basecamp's 20th and 37signals' upcoming 25th anniversaries. The excitement extends to the success of their book REWORK, which recently surpassed a million copies sold worldwide.They delve especially into the chapter titled "The Myth of the Overnight Sensation," exploring the book's journey, impact, and the challenges faced during its creation. From unexpected compromises with publishers to the book's timeless nature, Jason and David share insights on treating a book as a product and how it has aged well, continuing to resonate with readers around the globe.Jason and David also reflect on the writing process and the book's unique qualities, including its concise nature and impactful content. Tune in for a fascinating exploration of the past, present, and potential future of 37signals’ writing about work and business.Check out the full

  • It's All a Judgment Call

    07/02/2024 Duration: 22min

    Chances are, you've heard Jason Fried and David Heinemeier Hansson stress the vital role of trusting your instincts in business.This week, host Kimberly Rhodes takes a deeper dive into the heart of human decision-making with the co-founders of 37signals—exploring how the interplay of intuition and accumulated experiences becomes your compass for navigating the complex landscape of business decisions.Join Jason and David as they unravel the intricate dance between data-driven decisions and the art of making judgment calls, guiding listeners through trusting your gut and breaking free from external pressures when making product and pricing decisions.Listen in to discover how the power of experimentation and the 'try it and see' approach often unveil valuable insights, with reality as the ultimate judge.Check out the full video episode on YouTubeKey Takeaways: [00:28] - The limitations of data-driven decisions [03:00] - The magic of intuition and the black-box nature of gut decisions[04:53] - The

  • Readying for Launch

    31/01/2024 Duration: 30min

    Product launches can be a delicate dance between anticipation and anxiety.Today on "Rework", Jason Fried and David Heinemeier Hansson sit down with host Kimberly Rhodes to explore the intricacies of knowing when a product is ready for launch. Listen in to learn the art of patience with the "Give It Five Minutes" principle and the necessity of building a "bucket of arrogance" to weather feedback storms during challenging launch phases. Don’t miss out on Jason and David's unparalleled insights as they delve into nuances involved in bringing a new product to the market.Check out the full video episode on YouTubeKey Takeaways: Launching with impact—assessing quality, avoiding embarrassment, and infusing novelty are key elements in launching a memorable product to the market.By embracing a "swarm" approach, the team addresses and rectifies issues promptly during the initial launch ensuring a smoother user experience."You can't design on people's requests.

  • REWORK Live!

    24/01/2024 Duration: 01h04min

    In this special YouTube live episode, co-founders of 37signals, Jason Fried and David Heinemeier Hansson, join host Kimberly Rhodes to field live questions from listeners.Listen in as Jason and David answer questions about topics such as the recent launch of the HEY Calendar. They also share updates on the release of Campfire, the first ONCE product, with behind-the-scenes details about this simplified and affordable chat tool. Plus, tune in for insights into the evolution of the Shape Up methodology, learning from customer feedback post-launch, and the Founders' thoughts on the exciting but uncertain future of AI in the ever-evolving landscape of technology.Check out the LIVE video episode on YouTubeKey Takeaways: Highlights from the HEY Calendar launch. Updates on the ONCE line of products from 37signals and the economics and philosophy behind fixed-price software products.Campfire's role as a simplified, affordable, and privacy-focused group chat tool.The importance of engaging with customer feed

  • User Testing, Stoic Philosophy, and Other Listener Questions

    17/01/2024 Duration: 23min

    In this episode of Rework, the spotlight is on listener questions. Listen in as Jason Fried and David Heinemeier Hansson share their insights on a range of topics — from 37signals' approach to user testing and the impact of Stoic philosophy on their business principles, to discussions on profits and expenses, and the crucial decision of when to hire. Tune in to hear their unique perspectives on these key aspects of building a successful company.Check out the full video episode on YouTubeKey Takeaways: Uncover why 37signals rejects traditional user testing and prioritizes being their own first customer. They unveil their unique perspective on product development and share the one question you need to test every product against.Explore how Stoicism functions as a mental operating system, fostering calm and efficient thinking in response to business challenges. David delves into Stoic principles and recommends some essential Stoic readings for entrepreneurs (See links below).Jason and David discuss their ap

  • This again, Apple?

    09/01/2024 Duration: 26min

    Getting an app into Apple's app store without giving up 30% of profits is something the team at 37signals battled back in 2020 when it launched the HEY email service. What they didn't expect would be to have some of the same challenges in 2024 with the HEY Calendar app.Listen in as David Heinemeier Hansson shares the history of the 2020 challenge along with the most recent app store rejections — and the last minute update the team made to the app to get the final approval.Rework is a production of 37signals. You can find show notes and transcripts on our website. Full video episodes are available on YouTube and X.If you have a question for Jason or David about a better way to work and run your business, leave us a voicemail at 708-628-7850 or email, and we might answer it on a future episode. 

  • How We Work: Fewer Meetings, More Check-Ins

    03/01/2024 Duration: 21min

    Today, we're diving into a question that has piqued the curiosity of many of our listeners and clients: How exactly does 37signals keep track of all the moving pieces in a fully remote company with team members spread throughout the world?The answer lies in our use of Automatic Check-ins, a tool embedded in Basecamp 3.0 that has revolutionized how we stay connected with what everyone is working on. But how do these Automatic Check-ins work, and why are they so essential to the pulse of our remote work culture?In this episode of Rework, Jason Fried and David Heinemeier Hansson join host Kimberly Rhodes to unveil the game-changing secrets behind 37signals' efficient work tracking system.Listen in as Jason and David explore the harmony between Automatic Check-ins and remote work, contrasting it with the cumbersome nature of traditional status meetings. Plus, discover the tool's impact on transparency, productivity, and the unique ways it fosters organic interactions within the team.Check out the f

  • Working with a Business Partner

    27/12/2023 Duration: 26min

    In this week's episode of Rework, host Kimberly Rhodes sits down with Jason Fried and David Heinemeier Hansson to share the essential elements that foster a thriving partnership.Witness firsthand the enduring stability of their collaboration as Jason and David explore how explicit power-sharing agreements and trust enable each partner to take the lead in their own domain.Tune in for a vibrant behind-the-scenes look at how mutual admiration and a shared commitment to vision and values has paved the way for Jason and David’s long standing partnership at 37signals.Check out the full video episode on YouTubeKey Takeaways: Jason and David share their origin story—from “Apple” pay to the pivotal transition into a partnership after the Basecamp launch.Mutual admiration, respect, and the other factors that contribute to a successful partnership that allow Jason and David to make decisions based on their vision and values.The explicit power-sharing agreements that allow each partner to take the lead in their doma

  • Look Back Less

    20/12/2023 Duration: 27min

    "If you're going to look back at all, you should glance back but not stare." – Jason FriedIn this episode of the Rework podcast, host, Kimberly Rhodes sits down with Jason Fried, and David Heinemeier Hansson, to dive into a compelling question: How much attention should businesses really give to the past?Jason introduced this concept in his recent HEY World post called "Look Back Less," where he urged businesses to redirect their gaze toward the future, steering clear of excessive retrospective analysis.Join Jason and David as they explore the limitations of retrospection, highlighting the power of personal stakes, gut instincts, and a readiness to take risks, all under the sway of the market's response. Listen in as Jason and David navigate the intricacies of this business philosophy, touching on recent Twitter and YouTube comments that both echo and challenge their perspectives. Tune in to discover why continuous forward movement may hold the key to sustained success. Check out

  • Narrow As You Go

    13/12/2023 Duration: 18min

    In their book, It Doesn’t Have to Be Crazy at Work, Jason Fried and David Heinemeier Hansson stress the importance of narrowing the scope as a project unfolds, emphasizing, "After the initial dust settles, the work required to finish a project should be dwindling over time, not expanding."But navigating this challenge is not always easy. In this week's episode of Rework, Kimberly Rhodes sits down with Jason and David to explore the challenges and benefits of narrowing focus, particularly in the context of developing a new product.Jason and David delve into the significance of clear deadlines, effective strategies for managing a constant influx of ideas, and the importance of adhering to the principle of "done is better than perfect" so you can ship. Check out the full video episode on YouTubeKey Takeaways: Why clear deadlines are crucial for honing, editing, and chiseling features to ensure a focused, timely delivery.How to avoid feature "pile-up" as a project progresses in

  • Calendar Tetris

    06/12/2023 Duration: 19min

    Ever find yourself trapped in a game of "Calendar Tetris," where each meeting block interrupts the natural flow of your day, leaving you little room for meaningful work?Today on Rework, host Kimberly Rhodes sits down with Jason Fried and David Heinemeier Hansson to discuss the pitfalls of modern scheduling tools and their impact on productivity from their book, It Doesn’t Have to Be Crazy at Work. Listen in as they walk listeners through scheduling at 37signals, where they don't share calendars, and everyone is in control of their own time. Plus, tune in for a sneak peek of the upcoming HEY Calendar, with innovative features designed to empower you to regain control of your time.Key Takeaways: Learn the biggest problem with calendar Tetris and how these small, disjointed chunks hinder individual productivity and focus.Conversation over convenience - why actively asking for someone's time through conversation helps to foster intentionality (and reduces unnecessary meetings).Explore how 37si

  • The Outwork Myth

    29/11/2023 Duration: 30min

    In today's hustle-centric work environment, there's a prevailing pressure to showcase constant busyness, sometimes at the expense of genuine productivity.However, Jason Fried and David Heinemeier Hansson present a refreshing perspective in their book "It Doesn't Have To Be Crazy Work," where the emphasis is on the quality of your time rather than the quantity. Join Jason and David as they sit down with Kimberly Rhodes to dismantle the myth of the "outwork" mentality and delve into the nuances of work ethic, productivity, and career advancement within the constantly changing dynamics of the workplace.Listen in as they discuss how to gauge authenticity and diligence during the recruitment process. Additionally, a listener question from Keith leads to insights on recognizing and rewarding high performers at 37signals.Tune in as they peel back the layers of productivity to construct a thriving work environment and a healthy work-life balance.Check out the full video episode on Y

  • What are you REALLY buying?

    22/11/2023 Duration: 25min

    Every time you make a purchase, whether it's a tangible product or a service, you're casting a vote with your dollars for the type of company you want to support and the choices they make. So, what are you REALLY buying? Join host Kimberly Rhodes as she sits down with Jason Fried and David Heinemeier Hansson to explore the concept of "buying the company" as they dive into the diverse considerations that shape our purchasing choices. From supporting forward-thinking initiatives to valuing customer service and longevity, Jason and David illuminate what customers are truly investing in when opting for a smaller, bootstrap business like 37signals. Plus, a look at the ever-evolving nature of consumer preferences.Tune in for a thought-provoking exploration of the layers beneath purchasing decisions and valuable insights into crafting a brand that authentically mirrors your company's values. Check out the full video episode on YouTubeKey Takeaways: How you’re voting with your dollars when ma

  • Underdo the Competition

    15/11/2023 Duration: 24min

    In business, the idea that more is better often leads companies to engage in an endless race to add more features while losing sight of what truly matters to their users.Consider the iconic success of the iPod. By excelling at one thing, done exceptionally well, it attracted legions of unwaveringly loyal fans. This same philosophy is why the team at 37signals consistently aims for simplicity, recognizing it as the secret sauce for creating unforgettable products.In this episode, Jason Fried and David Heinemeier Hansson sit down with Kimberly Rhodes to discuss the art of "underdoing" the competition as outlined in their book "Rework." From Basecamp's high-level simplicity to the disruptive potential of their new product line, "ONCE," the conversation explores the success of products that have rewritten the rules through simplicity, focusing on the small details that elevate products to greatness.Check out the full video episode on YouTubeKey Takeaways: Simplicity is the key t

  • Speaking Gigs, Attending Conferences, and the Importance of Gathering

    08/11/2023 Duration: 21min

    In a world dominated by virtual interactions, coming together in person offers an opportunity to foster deeper human connections that are impossible to achieve through any other means. Jason Fried recently took the stage in Vancouver and David Heinemeier Hansson did the same at Rails World in Amsterdam.Today, they join Kimberly Rhodes to share their unique perspectives on life beyond the digital realm. Listen in for their valuable tips for making the most of attending or speaking at conferences and embracing the personal growth that comes from stepping out of your comfort zone.Check out the full video episode on YouTubeKey Takeaways: The importance of real-life interactions to point out what's lacking in our digital-first world. The transformative power of in-person connection to reshape perceptions, and foster deeper human connections.The value of public speaking for the speaker: how speaking at conferences can help speakers distill their knowledge, engage with their audience, AND challenge themselves.W

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