Banking Transformed with Jim Marous

In an era where mobile and online banking are ubiquitous, it may surprise you to learn that physical bank branches are not only surviving but remain essential for many consumers. TD Bank's 2023 Consumer Distribution Survey reveals that 72% rank having nearby branches as a top factor in choosing their bank. A striking 84% visited a branch in the past year, with branches being people's first point of contact for banking questions. So, what role will branches play as consumer expectations evolve in an increasingly digital world? How are branches adapting and integrating technology? We explore these questions and more with Steve Turley, SVP, Head of Retail Growth and Transformation at TD Bank on the Banking Transformed podcast, recorded live at the Financial Brand Forum. We also discuss TD Bank's retail delivery strategy and why that human touch remains critical. This episode of Banking Transformed is sponsored by Microsoft: Microsoft (Nasdaq “MSFT” @microsoft) enables digital transformation for the era of an

We're excited to welcome April Clobes, CEO and President of MSU Federal Credit Union back to the Banking Transformed podcast, recorded live at the Financial Brand Forum, to discuss the power of innovation through dynamic co-creation. As credit unions face increasing competition from nimble fintechs and larger traditional players, finding new ways to innovate and stay ahead of the curve is more important than ever. April and her team at MSUFCU have developed a unique approach to this challenge, leveraging in-house tech talent and a Credit Union Service Organization (CUSO) to create "composable solutions" that drive member value and growth. We explore the strategies behind this approach and learn how other financial institutions can foster grassroots innovation and accelerate the creation of new solutions, even with limited resources. This episode of Banking Transformed is sponsored by Microsoft: Microsoft (Nasdaq “MSFT” @microsoft) enables digital transformation for the era of an intelligent cloud and an i

Today, we are joined on the Banking Transformed podcast by Abbas Merchant, ex- CMO and EVP at Regions Bank. It's clear that the role of the marketer is evolving, and those who can effectively harness the power of Gen AI while maintaining a focus on creativity, strategy, and consumer trust will be well-positioned for success. As a senior financial services leader with extensive experience in blending the art and science of marketing, Abbas brings a unique perspective on how Generative AI is poised to revolutionize the marketing landscape. In this episode, we explore the potential of Gen AI, its implications for marketers, and how it's set to transform the way we approach marketing strategies and operations.

In an era of unprecedented change and disruption, innovation has become a critical driver of success for banks and financial institutions. But how can a large, established bank with thousands of branches and employees foster a culture of innovation and stay ahead of the curve? On the Banking Transformed podcast, recorded live at the Financial Brand Forum, I’m with Don Relyea, Chief Innovation Officer at U.S. Bank, where he explores the strategies and approaches that are reshaping one of America's largest and most respected financial institutions. From the cutting-edge technologies being explored in U.S. Bank's innovation lab to the challenges of shifting a legacy culture towards agile innovation, we take a deep dive into the art and science of driving change in a complex and rapidly evolving industry. This episode of Banking Transformed is sponsored by Microsoft: Microsoft (Nasdaq “MSFT” @microsoft) enables digital transformation for the era of an intelligent cloud and an intelligent edge. Its mission is t

In today's rapidly evolving financial landscape, marketing has become a crucial driver of success for banks and credit unions. As consumer expectations shift and digital disruption accelerates, the role of the Chief Marketing Officer has never been more critical – or more complex. Recorded live at the Financial Brand Forum, I am joined on the Banking Transformed podcast by Melissa Stevens, CMO of Fifth Third Bank. We explore the art and science of modern marketing in the banking industry. Melissa also shares her insights on how Fifth Third is reimagining customer engagement, leveraging data analytics to drive personalization, and aligning marketing strategies with broader organizational objectives. Finally, she discusses the challenges of stemming 'silent attrition' in the face of increasing competition from fintechs and digital neobanks.

As digital technologies rapidly transform the financial services landscape, banks and credit unions face the challenge of adapting to evolving consumer behaviors and expectations. In this episode of the Banking Transformed podcast, recorded at the Financial Brand Forum, we're thrilled to welcome back Derek White, CEO of Galileo and a true pioneer in digital banking and financial technologies. With his extensive experience at the forefront of innovation, including launching the world's first online bank and driving customer experience at leading institutions like U.S. Bank, BBVA, Barclays, and Google Cloud, Derek brings a unique perspective on the future of banking in the digital age. In our discussion, we explore emerging trends, the principles of human-centered design, and strategies for building trust and loyalty in an increasingly digital world. This episode of Banking Transformed is sponsored by Microsoft: Microsoft (Nasdaq “MSFT” @microsoft) enables digital transformation for the era of an intelligent

Delivering a seamless digital lending experience in banking requires a delicate balance between streamlining processes, leveraging data for personalization, and maintaining robust fraud prevention measures. In this episode of the Banking Transformed podcast, I sit down with Amber Isaku, VP of Lending at A+ Federal Credit Union, at the MeridianLink LIVE event in Nashville, Tennessee. The conversation delves into the credit union's journey to digitize and personalize the lending experience for its members while maintaining a human touch in an increasingly digital landscape. Amber also highlights the credit union's efforts to democratize data access across various departments enabling employees across the organization to make data-driven decisions and deliver tailored experiences. This episode of Banking Transformed Solutions is sponsored by MeridianLink MeridianLink® (NYSE: MLNK) powers digital lending and account opening for financial institutions and provides data verification solutions for consumer report

In today's fast-paced digital world, customers expect their banks to provide personalized, seamless experiences that cater to their unique needs and preferences. To meet these expectations, banks must embrace innovative technologies that enable real-time, event-driven engagement. In this episode of Banking Transformed, we're excited to welcome Maria Echeverria, VP of Business Development at Latinia, a leading provider of real-time engagement solutions for the banking industry. We explore the challenges and opportunities banks face in delivering hyper-personalized experiences, the role of event-driven architectures in enabling this transformation, and the future of customer engagement in banking. We also discuss where organizations must start in this personalization journey. This episode of Banking Transformed Solutions is sponsored by Latinia Latinia stands out as a trailblazer in software solutions for the banking sector, emphasizing its expertise with core technologies such as “Critical Gateway” and “Next

In this episode of the Banking Transformed podcast, we're thrilled to have Matt Harris, a leading investor and thought leader in the fintech space, and a partner at Bain Capital Ventures. As traditional banks, neobanks, and fintechs continue to navigate an increasingly complex and competitive landscape, Matt's unique perspective and deep industry knowledge offer invaluable insights into the future of the financial ecosystem. With his finger on the pulse of the most disruptive technologies and innovative business models, Matt is the perfect guest to help us understand the current state of fintech and what lies ahead for the industry. Matt also shows that success in this space requires a combination of innovation, adaptability, and a deep understanding of customer needs.

In this episode of Banking Transformed, we're excited to dive into the revolutionary world of generative AI and its potential to transform the banking industry. Our guest is Chris Gufford, Executive Director of Commercial Lending at nCino, who discusses an innovative solution that harnesses the power of generative AI to augment the banker experience, streamline processes, and deliver intelligence at the moments of the customer journey. Chris shares the challenges, surprises and the future of generative AI solutions for the banking industry and the importance of integrating generative AI solutions within banking now as opposed to assuming the role of a 'fast follower'. This episode of Banking Transformed Solutions is sponsored by nCino nCino is the worldwide leader in cloud banking. Through its single software-as-a-service platform, nCino helps financial institutions serving corporate and commercial, small business, consumer, and mortgage customers modernize and more effectively onboard clients, make loans,

In this episode of the Banking Transformed podcast, I’m thrilled to welcome Matt Covi, the CEO and Co-founder of Chimney, a fintech that's revolutionizing the way banks and credit unions engage with their customers with highly personalized product recommendations. Chimney's embedded financial tools, engage more customers digitally, generate core deposits, and fund more loans with intelligent recommendations. This has resulted in significant attention, winning Best of Show awards at both FinovateSpring 2021 and FinovateFall 2023. Join us as we explore how Chimney is helping financial institutions compete for wallet share, using its award-winning financial calculators to capture valuable customer data, and move leads to product sales faster in the digital age.

Today, we have the privilege of interviewing Tim Wheeler, Chief Lending Officer with Tennessee-based Fortera Credit Union for the Banking Transformed podcast. Time shares how Fortera has leveraged technology, challenged traditional thinking, and eliminated unnecessary friction points to create a seamless, efficient, and member-centric lending experience. Wheeler emphasizes the importance of a data, analytics and a digital-first mindset and the role of leadership in driving change within the organization. He also highlights how Fortera's stable and forward-thinking management team has been instrumental in fostering a culture of innovation. By understanding member behavior and anticipating their needs, the credit union aims to provide personalized recommendations and proactive support at key moments in their members' financial lives. This episode of Banking Transformed Solutions is sponsored by MeridianLink MeridianLink® (NYSE: MLNK) powers digital lending and account opening for financial institutions and pr

In today's episode of Banking Transformed, our guest is Nicole Zimmermann, founder and CEO of ZELOCIN & Partners, a marketing communications consultancy. Nicole will share her insights on how legacy banking organizations can best assess their current branding, marketplace messaging, and marketing execution to move from the past to the future. She will also discuss the importance of leveraging customer data and analytics to provide personalized communication and experiences and the impact on long-term loyalty Finally, Nicole shares her expert insights on assessing current marketing efforts, identifying areas for improvement, and implementing effective strategies to bridge the gap between the past and the future of banking.

In this episode of the Banking Transformed podcast, we're excited to bring you an insightful conversation with three leaders from Meriwest Credit Union, a $2B community financial institution serving the Greater Bay Area of California and Pima County, Arizona. Despite the challenges posed by an uncertain economic environment, Meriwest Credit Union has demonstrated the ability to innovate at speed and scale, largely due to their strategic partnership with Terafina, a leading provider of digital banking solutions. Join us as we explore how this forward-thinking credit union has leveraged digital capabilities to transform their operations, enhance member experiences, and position themselves for long-term success. This episode of Banking Transformed is sponsored by Terafina, an NCR VOYIX Company’ Terafina, an NCR VOYIX Company, provides digital onboarding and omnichannel sales solutions that are simple and secure to financial institutions. Terafina’s omnichannel sales platform is a multichannel product suite of

Today on Banking Transformed, we have the privilege of revisiting Scott Sanborn, CEO of LendingClub, the leading digital marketplace bank in the U.S. Since its inception, LendingClub has challenged the traditional banking model, leveraging technology and data to deliver better rates and products to its members. Scott shares his insights on the company's journey since acquiring Radius Bancorp in 2021, and the future prospects for growth since successfully exiting from the three-year Operating Agreement required of new banks. Finally, Scott provides his vision for the future of banking, and how he sees LendingClub's role in shaping this future.

In the rapidly evolving world of financial institution marketing, staying ahead of the curve requires a deep understanding of consumer preferences, market trends, and the effectiveness of various strategies. One of the most powerful tools in a financial institution marketer's arsenal is testing – a data-driven approach that enables banks and credit unions to optimize their marketing efforts and maximize results. But where do you start? In this episode of the Banking Transformed Podcast, we are excited to welcome Erin Allen, VP of Insurance Distribution and Market Strategy at Franklin Madison. Through real-world examples and practical advice, Erin sheds light on the transformative power of testing and its potential to drive unparalleled marketing results for any sized organization. This episode of Banking Transformed is sponsored by Franklin Madison Franklin Madison builds financial security for individuals and families by delivering industry-leading insurance products and marketing services through banks an

In today's episode of Banking Transformed, we're excited to have Devesh Khare, Chief Product Officer at MeridianLink, on the show. In this episode, we'll be discussing the challenges financial institutions face today and how organizations are working to solve these challenges? Devesh also shares how the partnerships with solution providers have changed over time and what organizations are looking for in a third-party provider. Finally, he shares the keys to success for banks and credit unions in the short and long term. This episode of Banking Transformed Solutions is sponsored by MeridianLink MeridianLink® (NYSE: MLNK) powers digital lending and account opening for financial institutions and provides data verification solutions for consumer reporting agencies. MeridianLink’s scalable, cloud-based platforms help customers build deeper relationships with consumers through data-driven, personalized experiences across the entire lending life cycle. MeridianLink enables customers to accelerate revenue growth, r

In today's episode of the Banking Transformed podcast, we have Sriram Natarajan, President, Quinte Financial Technologies, a leading provider of cloud-based software solutions for financial institutions. In this episode, Sriram will discuss why AI’s true potential lies in its capacity to streamline processes, elevate decision-making capabilities, and ultimately deliver superior services to customers. He believes it’s time to move from the initial hype surrounding the use of AI to the point where AI becomes a profitable and practical foundation for ongoing resilience. Sriram also shares the delicate equilibrium that must exist between customer-centric approaches and regulatory adherence. This Episode of Banking Transformed is Sponsored by Quinte Quinte leverages the prowess of generative AI, machine learning algorithms, and human intelligence to streamline financial institutions' operational processes. We continue to chronicle enterprise-augmented models with trust and explainability to deploy autonomous int

In today's episode of Banking Transformed, we have the privilege of speaking with Rodney Williams, the president and co-founder of SoLo Funds, a groundbreaking community banking platform. Rodney's personal journey and the mission of SoLo Funds are truly inspiring, as they work to empower financial inclusion and provide access to credit for those who have been traditionally underserved by the banking system. Rodney shares his vision for the future of finance and wellness for less represented communities and also offers advice for aspiring entrepreneurs seeking to create innovative financial solutions that promote inclusion and empowerment. This episode is a must-listen for anyone interested in the intersection of finance, technology, and social impact.

In today's episode of Banking Transformed, we're excited to have Chris Maloof, Go-To-Market President at MeridianLink, a leading provider of cloud-based software solutions for financial institutions. In this episode, we'll be discussing the challenges banks face in their digital transformation journeys and how financial institutions can create seamless, integrated customer experiences across the entire customer lifecycle. Chris also shares how financial institutions of all sizes can harness the full potential of their data, gain a 360-degree view of their customers, and deliver targeted, timely solutions that increase engagement, sales and revenues. This episode of Banking Transformed Solutions is sponsored by MeridianLink MeridianLink® (NYSE: MLNK) powers digital lending and account opening for financial institutions and provides data verification solutions for consumer reporting agencies. MeridianLink’s scalable, cloud-based platforms help customers build deeper relationships with consumers through data-d