The Talking Points Podcast

Interview edition - Andy Sernovitz, CEO of SocialMedia.org, provides his perspective on social media use in big brands, along with three rules every social media leader should keep in mind. And, Natanya Anderson, director of social media and digital marketing for Whole Foods Market, explains her role and team - and how they prioritize listening and storytelling. Learn more about your ad choices. Visit megaphone.fm/adchoices