Gensler Design Exchange

Exploring the Practice of Community Placemaking | An Interview with Jennifer Bowen, Augusta Visitor’s Center

Informações:

Synopsis

Today, Kathleen Allen, brand strategist at Gensler, speaks with Jennifer Bowen, Vice President of Destination Development of the Augusta Convention and Visitor’s Bureau, about how the new “Augusta & Co.” redefines the traditional visitors center experience and creates a unique identity for the city of Augusta, Ga., serving as both a launchpad for an amazing visit to Augusta and a platform for the city itself. LEARN MORE: bit.ly/genslerpod