Founder's Craft With Mike Gonzalez
Retain customers for life with a personalization strategy.
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:18:08
- More information
Informações:
Synopsis
Your customers want the brands they love to understand what they want, what they’re interested in, and what they believe (both about themselves and the world). In this episode, I talk about the 4 things every brand needs to create a personalization strategy. "Brand strategy is what you are about, a marketing strategy is what you do to acquire and attract, but a personalization strategy is what you do to keep customers for life."