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How to Create a Pre-Launch Strategy That Sells Out Your Offer, with Brenna McGowan

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Synopsis

Have you ever wanted to create an atmosphere in your business where potential customers want your offer before it’s even available to buy? In this episode of Art of Online Business, I sat down with Brenna McGowan to talk about how to make it happen whether you are live launching or launching on evergreen. More specifically, we are talking about your pre-launch strategy. How do you create a pre-launch strategy that gets the people that you want to serve so ready to buy your offer that they’re sold before it’s even available? This is a topic that so many people get hung up on, but it’s completely possible. Brenna McGowan helps coaches and course creators launch with more confidence, more sales, and far less stress. Brenna’s a strategic copywriter, marketing consultant, and launch pro who helps businesses of all sizes warm up customers until they’re fiery hot and ready to buy with her Build-a-CASE framework.In this episode, you’ll learn:What’s required for a successful launchWhy empathy is so important when it c