Life Changing Questions Podcast

Patrick is a digital marketing specialist with over a decade of experience, he has managed more than $1 million in ad spend, generating 79 million ad impressions and over 120,000 conversions and sales. His expertise includes designing landing and product pages, building complete lead generation systems, and managing PPC campaigns that drive significant profit for clients.    He is proud to be a Google Partner with multiple certifications and over 79 million ad impressions in my Google Manager account allowing for incredible insight into a number of industries. I have worked with a diverse range of companies, including Google, Arvato, Cardell Media, Communicate Marketing, Quantikal, Hireacamera, Wildcat Ink, Gofusing, and many others.    Patrick McKenna shared in this episode: How his dads business went under during the 2008 sub prime mortgage collapse, and how that led him to learning digital marketing The importance of re-marketing and how to advertise to people who have to opted in (by dealing with the