Personal Branding Podcast

Building Your Brand – Niche Power

Informações:

Synopsis

A little Story of Patience and Brand Recognition in this episode The power of a well-developed brand can’t be overstated. Over time, focusing on a specific niche and consistently delivering value establishes you as a trusted expert. So let me share a story that exemplifies this principle. This happened just today Years ago, as a young speaker, I aspired to invite a renowned speaker to an event. The challenge? His high-profile status made him expensive, especially for an unknown organizer like myself. Plus so many gatekeepers that prevented me from getting access to him. Ultimately, we couldn’t secure him. Sad but we moved on. Fast Forward! A decade later, I received an unexpected call. It was from the very same speaker I’d tried to invite a decade earlier! My consistent work and expertise in digital publishing had preceded me. They’d found me through an online search, impressed by my brand and books on Amazon. My brand opened the door.