Comic Lab
Social media is dead... now what?
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 1:10:12
- More information
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Synopsis
Having completed their Kickstarters, Dave and Brad review the promotional outreach that delivered the biggest results and make a shocking discovery. Traditionally, social media platforms were the biggest drivers of Kickstarter pledges. But in 2024 they barely made the top ten. That raises an important question: If we can't rely on social media to deliver a Kickstarter pledge — and if it's increasingly difficult to build an audience there — why are we using it?ON TODAY'S SHOWKickstarter post mortemSocial media is dead... now what? You get great rewards when you join the ComicLab Community on Patreon$2 — Early access to episodes$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.Brad Guigar is the creator of Evil Inc and the author of The Webcomics Handbook. Dave Kellett is the creator of Sheldon and Drive.