RED - The Marketing Podcast For Influencers

The Anti-Social (Media) Podcaster (Big Podcast Insider Issue 139)

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Synopsis

Topics covered in this episode:​ Taking advantage of the post-pandemic and post-social media urges Organize a meetup related to your podcast topic "Special effects" in podcasting – not necessary (if the storyline is compelling) Rules of engagement for interviews The importance of avoiding podcast and social media "shovelware" Different content for Facebook vs. podcasting Directly connecting and engaging with the audience through live events Meta's guide for Reels  Ensuring your guests sound good Adapting questions if certain topics are off-limits How Dolly Parton handles "personal" questions Episode Timestamps:​ [00:01:27] Tips, best practices, and classified ads. [00:04:57] Meetups: The ultimate audience growth strategy. [00:06:58] Good storyline beats special effects in movies (and in podcasts). [00:11:24] Avoid shovelware. Customize your content for each outlet. [00:15:22] How to format your podcast episodes. [00:17:42] Rules for podcast guests. [00:19:42] Boost your podcast audience, buzz, and revenue.