The Hustle & Flowchart Podcast

In this episode, Joe Fier engages in a thought-provoking discussion with Sonia Thompson, a marketing expert specializing in inclusive marketing and customer experiences. Sonia shares insights from her surveys so that businesses can better understand and cater to diverse customer needs. She emphasizes the need for businesses to be intentional about serving specific identities and provides valuable advice on inclusive marketing strategies. With her extensive background in marketing and inclusive practices, Sonia shares valuable insights that can help businesses create a sense of belonging and improve customer experiences. The Importance of Inclusive Marketing Sonia emphasizes the need for businesses to be intentional about serving specific identities and provides examples of companies that have successfully expanded their customer base through inclusive marketing efforts. Advancements in Inclusive Technology The conversation delves into the advancements in AI technology, making inclusivity easier and cheaper fo