Critical Value

Year-end giving is a big deal to nonprofits around the country -- but the landscape of charitable giving is changing, as technology and social media in particular are making giving easier than ever. Host Justin Milner sits down with Shena Ashley and Brice McKeever of Urban's Center on Nonprofits and Philanthropy to talk about creating a culture of giving that educates and engages everyone around the issues they're most passionate about.  Related links: On Track to Greater Giving The People's Sector: A Look at Nonprofit Gains and Losses National Center for Charitable Statistics Data Archive