My Business On Purpose

Owning and operating a business is a continual streak of tests that ultimately prove the trustworthiness of the business that built.  The business of scammers and hucksters fall apart over time forcing them to be in a state of constant reinvention and re-huckstering. Traveling various parts of our historic world over the past few months has reminded me of the longevity and duration of things.  Walking the streets of Rome flanked by artifacts from late B.C. and early A.D. eras has a way of sobering the hardships of your time. Walking through the carved caves of the Cappadocia region of modern Turkey sobers you to the challenges and hardships of previous cultures.  Every culture endures testing.  Every generation is put on trial so as to mark the trustworthiness and endurance of that generation.  Endurance allows for longevity and the hope of seeing the days that are hoped for. Without endurance, life is short and hope is fleeting. The ingredients of our words fuel much of the cocktail of what is continually be