Agency Nation Radio - Insurance Marketing, Sales And Technology

Navigating Client Communications in a Hard Market

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Synopsis

There’s no doubt insurance marketplace is harder to navigate, with economic pressures and increased natural disasters leading to rising premiums. How do you best support your clients, agency staff and successfully navigate the hard market? Tune into this episode of Agency Nation Radio Podcast, hosted by Kelley Donahue-Pirro, owner of Agency Performance Partners, who sits down with two experienced agency presidents, Michelle O’Connor of O’Connor Insurance in Charlotte, North Carolina, and Matt Simon, CIC, CPCU or CoverLink Insurance in Columbus, Ohio. They talk about how to navigate market conditions, what they have done, and the advice for other agents—especially those who haven’t experienced a hard market. It’s time to get back to basics. Hear strategies to help you evaluate your client outreach and double down on your communications. Find out how you can zero-in on internal processes to support your team and remind them that now, more than ever, independent agents bring value to their clients and the comm