Rooted In Revenue

In this episode, we cover the importance of understanding business strategy for every person working for a company. Our guest is Rob Brodo. Rob is the Co-Founder and CEO of Advantexe. Rob talks about how many CEOs struggle with leading an organization that lacks a clear understanding of their value proposition to customers. The discussion includes the difference between the "believers" and "non-believers," and the importance of knowing the company's strategy and its impact on a company's success. Listen to this first part of a 4 part series on understanding business strategy and how it can benefit your organization. Links related to this episode: https://www.advantexe.com/business-acumen-virtual-workshop Rob Brodo on LinkedIn and Twitter Susan Finch on LinkedIn and Twitter About Advantexe: Advantexe Learning Solution's mission is to provide world-class Business simulation-centric Business Acumen, Business Leadership, and Strategic Business Selling talent development solutions to organizations around the world