Point B Tourism Marketing Podcast

What does it take to go viral? A good idea? Access to an amazing delivery system? A supporting community? We talk about some good and bad ideas related to viral marketing. {audio}ptb23.mp3{/audio}Download the podcast (right click and save-as)

What does it take to go viral? A good idea? Access to an amazing delivery system? A supporting community? We talk about some good and bad ideas related to viral marketing. {audio}ptb22.mp3{/audio}Download the podcast (right click and save-as)

Launching a new resource website for the fourth largest industry in a province is a big deal. We talk with Aaron Nissen about what the new Travel Alberta industry website will offer to users and what resources the industry can get out of the site. {audio}ptb20.mp3{/audio}Download the podcast (right click and save-as)

What do you get when you combine 7 municipalities, 2 tourism regions, Travel Alberta and a fun events...marketing gold. We talk with Erin Peden from Sylvan Lake, Alberta about the Alberta Sweet 16 and the impact it has had. {audio}ptb19.mp3{/audio}Download the podcast (right click and save-as)

Tourism marketing needs to be targeted and trusted, but how can you achieve that balance? We talk with Many Gresh, National Manager for Travelzoo in Canada about how to offer a trusted source of travel deals. {audio}ptb17.mp3{/audio}Download the podcast (right click and save-as)

How can user generated content help you market your tourism region, business or idea? We talk with Edward Perry from World Hotels about how they do it. {audio}ptb15.mp3{/audio}Download the podcast (right click and save-as)