Podcast by Carl Landau - Niche Media
#07 - Creative B2B Event Marketing with guest Jim Roddy(Events - What Wakes You Up at 3:00 am?)22/02/2016 Duration: 42min
In this episode, Jim Roddy, President of Jamesom Publishing, proves that business-to-business events don't have to be boring! His technology event has exploded on the B2B scene. Jim shares his secrets for managing speakers, creative marketing, audience engagement, entertaining programming, and revenue generation.
#06 - Creating Exciting Events with guest Andrew Davis (Events - What Wakes You Up at 3:00 am?)11/10/2015 Duration: 44min
In this episode, international keynote speaker Andrew Davis shares his favorite methods for making events fresh and exciting for attendees. Drew speaks at over 40 events each year, so he has seen what works and what doesn't first hand.
#04 - Creative Event Promotion with Eric Udler (Events - What Wakes You Up at 3:00 am?)31/05/2015 Duration: 40min
Carl explores the world of consumer events with Eric Udler, the mastermind behind the wildly successful Super Pet Expo. Eric is overflowing with marketing ideas - you'll pick up tricks for contests, negotiation, getting vendors to help you market, dealing with the media, and tons more event strategies in this 4th episode of "Events: What Wakes You Up at 3:00 am?”
#05 - Crunching Event Data with Jay DeWitt (Events - What Wakes You Up at 3:00 am?)08/01/2015 Duration: 40min
In this episode, Jay DeWitt shares his lessons learned from holding his very first event. He covers venue selection, data collection, attendee communication, and analytics. As a magazine publisher, Jay was really able to leverage data on his attendee and sponsor prospects!