Growth Hq Podcast



Welcome to the Growth HQ podcast. Each week I will be interviewing the best and brightest minds in the business of SEO, Conversion Rate Optimization, and Audience building.


  • Episode 3 James MacAvoy Of Goodnest

    Episode 3 James MacAvoy Of Goodnest

    07/07/2015 Duration: 26min

    Welcome to Growth HQ Podcast, Episode 3. Today’s guest is James MacAvoy of Goodnest. James has been involved in several internet businesses over the course of his life including Xero, Trade Me, and Retail Works. Goodnest is an on demand cleaning service with several locations in New Zealand. James says on demand services are enjoying steady growth. Goodnest allows customers to book cleaning services for their home or business and cleaners employed by the company take care of the job. Word of mouth has been a great tool for the ability for James to grow the business. We dive into many details of the on demand service market, hiring the right people and gaining trust. James warns not to underestimate the operational work that’s involved with managing a service based business. Technology is helping immensely, but there is no substitute for face-to-face training and execution to business operations. For James being an entrepreneur means having the curiosity to aspire to do something unique. He says loo

  • Growth NZ Episode 2

    Growth NZ Episode 2

    16/06/2015 Duration: 30min

    This week on the Growth HQ podcast I sit down for a chat with Trent Mankelow, Chief Product Officer at Trade Me. Trade Me is New Zealand’s largest market place and Trent and I have a really dynamic discussion around the growth this business model in recent years. The feverish adoption of mobile content consumption has driven marketplace businesses challenge the assumptions they’ve made in the past few years. Ebay Now, Tinder, and others are disrupting these markets every day and making other founders reexamine the approach they’re taking to their businesses. Trade Me itself is changing quickly. WIth some software and website updates coming in the next few months it is preparing itself for some of the changes that Trent sees coming very soon to the web. Changes like this are important to the web community in New Zealand as Trade Me is a cornerstone of the web business. You can learn more about Trent and find out what he’s up to on Twitter @TrentMankelow and on email him at

  • GrowthNZ Episode 001

    GrowthNZ Episode 001

    26/05/2015 Duration: 29min

    Welcome to Episode 1 of the GrowthNZ podcast. I’m your host and founder of GrowthNZ, James Kemp. Each week on the podcast I will be interviewing the best and brightest minds in the business of SEO, Conversion Rate Optimization, and Audience building. In this episode I sit down for a chat with Richard Conway of PureSEO to talk all about SEO in 2015. Richard and I discuss how he’s been able to build PureSEO as a high end, above the noise SEO company that doesn’t dabble in any of the ‘tactics’ that so many of the other companies involve themselves in. PureSEO is amongst the largest and fastest growing companies in New Zealand, and with it’s partnership with Tony Falkenstein last year, it’s poised for even quicker growth going forward. Some of the keys that Richard points to in his success are retaining the key members of your team, thinking globally, and surrounding yourself with people who are more successful than you. You can reach out to Richard directly through the PureSEO site, or call him at 0800S