High-income Business Writing: Freelance Writing | Copywriting | Content Writing | How To Freelance

AI may be fast, smart, and shockingly efficient. But is it truly intelligent? In this thought-provoking solo episode, I explore a powerful and timely idea: the future belongs to those who change the game entirely, not those who keep trying to outrun AI at what it does best. Freelancers and creative professionals are feeling the pressure. AI can now write emails, analyze data, and churn out decent content in seconds. But there’s something artificial intelligence can’t do: think, discern, feel, and create the way you can. I introduce the concept of “meta-talents” — the higher-order human skills that AI can't replicate — and explain how freelancers can leverage them as a unique competitive edge. What You’ll Learn Why AI is making mediocrity obsolete... and what that means for your freelance business The difference between pattern-matching intelligence and true human discernment A breakdown of the 7 meta-talents that set you apart (and why they matter more than ever) How to integrate AI tools str

Episode Summary Looking back on the past 30 years of my career, I’ve faced challenges, doubts, and moments of pure grit. Through all of it, I’ve realized there are three core rules that have guided me — rules that I didn’t define at the time but, in hindsight, have made all the difference. These aren’t just feel-good ideas. They’re battle-tested principles that have helped me push through fear, uncertainty, and roadblocks. And if you’re looking to build a meaningful, successful freelance career, these rules might just change the way you approach your work. What You’ll Learn in This Episode ·       Why obstacles often contain hidden opportunities... if you’re willing to see them. How belief in your goal can override doubt and fear. Why bold action always beats overthinking. How these three rules can create real, tangible success in your freelance career. Key Takeaways 1. Obstacles Are Opportunities in Disguise Most people see obstacles as stop signs, but they often hold the seeds of g

Episode Summary What if AI isn't a threat but the biggest business opportunity we've seen in decades? In this game-changing episode, we reframe the fear of artificial intelligence into one of the biggest business opportunities freelance writers and solo marketers have ever seen. If you've been worried about how AI will affect your work, this conversation will help you step into a new mindset. The kind of mindset where you become more valuable, more strategic, and more productive than ever before. We’re diving into how to reinvent your business model, amplify your impact, and create a competitive advantage that’s nearly impossible to replicate — all by embracing a Human+AI approach that plays to your greatest strengths. What You’ll Learn How to shift from an execution-focused freelancer to a strategic conductor The mindset required to make AI your most powerful creative and business partner Techniques for using AI as your intellectual sparring partner How to multiply your output (and quality

Episode Summary We’re constantly bombarded with notifications, emails, social media updates, and a steady stream of mental noise. It feels productive, but in reality, it’s draining our focus, creativity, and mental energy. Just like our bodies benefit from intermittent fasting, our minds need regular breaks from constant input. Yet, many of us struggle with even a few moments of true silence. In this episode, we explore the power of mental fasting—why stepping away from constant stimulation can help you gain clarity, reduce stress, and unlock your best ideas. Plus, I share my own struggle with slipping back into the trap of overstimulation and what I’m doing to reset. What I Discuss in This Episode ·       Why too much mental input creates foggy thinking and anxiety ·       How regular “mental fasting” leads to clearer, more creative thinking ·       Simple ways to build mental fasting into your daily routine ·       Why a quiet mind isn’t an empty mind; it’s a free-thinking mind Key Takea

Hey, there. Welcome to another episode of the High-Income Business Writing podcast—the #1 podcast for freelance writers, copywriters, and solo marketers who want to earn more in less time... doing work they love... for better clients. With over 1.3 million downloads from listeners just like you across 101 countries. You know it’s supposed to help you grow your freelance business. But the idea of reaching out to prospects and clients just to “stay in touch” or to “follow up” starts to feel awkward fast. You don’t want to annoy people. Yet it often feels like all you’re doing is circling back to ask, “Are you ready to hire me yet?” ... which starts to feel a little desperate and kind of pointless. But what if there were a better way to build real connections — one that didn’t feel like a game of endless follow-ups or forced small talk? In this week’s episode, I’m joined by Melissa Mitri, a successful freelance health writer and content strategist who’s built a thriving business without relying on traditional

Episode Summary Success in your freelance business isn’t about grand gestures, massive marketing campaigns, or expensive training. It’s about the tiny, seemingly insignificant moments you’re tempted to skip—the quick LinkedIn post, the follow-up email, the slightly bolder pricing quote. These micro-moments are where real transformation happens. In this episode, we explore how small decisions—often dismissed as trivial—can lead to major breakthroughs in your freelance career. Whether it’s landing a high-paying client, securing a game-changing project, or leveling up your pricing, the path to success is built one micro-moment at a time. What You’ll Learn in This Episode ·       Why the most pivotal changes in your business come from micro-moments, not big moves. ·       Real-life examples of how tiny decisions led to massive breakthroughs. ·       How to recognize and seize these opportunities in your own freelance career. ·       Practical steps to train yourself to take action—even when it feels poi

Most freelance writers focus on crafting compelling copy, but the real value they offer often extends far beyond the words they write. The most successful writers don’t just take assignments—they offer strategic insight that helps their clients achieve bigger business goals. In this episode, we explore how you can elevate your role from order-taker to trusted advisor by recognizing and communicating the strategic patterns and opportunities you spot in client projects. You'll learn how to position your expertise as a separate service, package it effectively, and ensure you're getting paid for the value you bring—not just the content you create. What You’ll Learn in This Episode: ·       The hidden strategic value you’re already providing... without realizing it ·       Why most writers stay in their comfort zone and miss out on bigger opportunities ·       A simple way to start shifting from order-taker to strategic consultant ·       A conversation framework to position strategy as a separate, paid

Episode Summary Why do so many talented freelancers stay stuck year after year? It’s not because of market conditions, AI, or lack of experience — it’s because of hidden, faulty assumptions that shape decisions and limit options. In this episode, we uncover how these invisible mental barriers hold freelancers back and how to break through them with a structured, practical approach. What You’ll Learn: How to identify hidden assumptions that keep you stuck The Assumption Audit: A framework to challenge limiting beliefs How first-principles thinking helps you create better solutions Real-world examples of freelancers overcoming their mental roadblocks Actionable steps to test new empowering assumptions and create breakthroughs Key Takeaways: The Invisible Problem: Hidden Assumptions Many freelancers believe they’re stuck because of external factors (competition, AI, bad clients), but the real issue is often internal. Assumptions operate in the background like invisible software, filter

Episode Overview: In this episode, I explain why a conversational approach to AI interactions is more effective than massive, complex prompts — and how this mirrors natural human communication patterns. Key Points: 1. The Common Mistake Many users dump massive amounts of information into single prompts. Some AI experts promote complex, lengthy prompts that users blindly copy. This approach lacks organic interaction and outsources critical thinking. 2. The Human Conversation Model Consider how we naturally handle complex discussions with colleagues. We don't monologue for 20 minutes straight. Information sharing happens through natural back-and-forth dialogue. 3. Better Approach: The Conversational Method Start with essential information using the 3R framework: Role: Tell AI what perspective to adopt. Reference: Provide necessary context. Requirements: Specify what you need. Let AI respond before adding more context. Build the conversation iteratively. 4. Why This

What makes some businesses unforgettable while others fade into the noise? The answer isn’t just in a logo or a tagline — it’s in the story they tell.   In this episode, we dive into the art of brand storytelling with Johnna Lacey, the founder of . Johnna has more than 20 years of professional writing experience and over 40 years of creative storytelling. She specializes in helping business owners, solopreneurs, nonprofits and authors simplify their messaging and build deeper connections through storytelling.   In this conversation, Johnna breaks down the difference between brand story and traditional branding, the biggest mistakes professionals make when telling their story, and how solo professionals can leverage storytelling to build trust, reputation, and community.   Plus, she shares practical steps to uncover your own story and even turn brand storytelling into a valuable service for your clients.

We've all been there.   We make a mistake in our business. And for days or weeks we get caught up in a mental loop of "what if..." and "if only..."   Regret can feel overwhelming, but the real problem is not just the mistake. It's how we respond to it.   In this week’s short episode, I explain 3 mistakes most of us make when trying to deal with regret — and how we can deal with the issue more productivity.

Have you ever felt ready to give up on prospecting because you weren’t seeing results? You’re not alone. Many freelancers quit just before the seeds they’ve planted begin to sprout. In this episode, we explore why consistent prospecting is crucial, even when it feels like nothing’s happening.   In this episode, I explain why timing is everything in prospecting. I share powerful analogies and strategies to shift your mindset. And I offer a practical, habit-building approach to make prospecting a seamless part of your routine. If you’ve ever doubted the effectiveness of your outreach efforts, this episode is for you.   What You’ll Learn Why only 5-10% of prospects are ready to say "yes" at any given time. How to stay consistent even when it feels like you're getting nowhere. The "garden analogy" for understanding the slow but steady process of prospecting. Why a mediocre message at the perfect time can outperform a perfect message at the wrong time. How to build a prospecting system that works fo

Happy New Year!   If you're looking to make 2025 one of your best years yet, I have a different approach for you to consider...   Start with zero. And by zero, I mean absolutely nothing.   Doing so will help you accomplish more... and faster.   That’s the topic of this week’s short episode below.

Freelancing can be an exhilarating journey — building a business from scratch, gaining financial freedom, and securing prestigious clients. But what happens when the work that once lit you up begins to feel hollow?   If you've ever wondered if there's more to your career than just success, this episode is for you.   In today’s show, we explore the concept of “Halftime,” a mid-career pivot that shifts your focus from external achievements to deeper personal fulfillment and significance. Drawing from personal experiences and the transformative lessons of Bob Buford’s book Halftime: Moving from Success to Significance, this episode invites you to rethink your path and take actionable steps toward a more meaningful second act.   What You’ll Learn The concept of Halftime and why it’s a proactive, purposeful pivot—not a reactive crisis. How to identify the signs that you’re ready for a career transition. Strategies to realign your work with your core values and personal goals. Practical ways to leverage

Do you ever feel like you’re constantly dealing with the same frustrating challenges in your business?   Maybe you get stuck managing messy revisions from unexpected sources, or a client keeps hitting you with last-minute rush work.   In this episode, I discuss how we often react to these situations rather than respond thoughtfully—and why that difference matters.   We explore two key steps to improve your responses:   Taking a pause before making decisions. Asking yourself better, more open-ended questions that lead to more productive solutions.   This episode is all about how the quality of your internal questions can shift your perspective and help you navigate difficult situations with clarity.   Listen below or subscribe to the podcast on your favorite platform.

As freelancers, many of us crave the freedom to explore new places without the financial burden that travel can bring. But what if you could fly in luxury without spending a fortune? That's where points travel comes in, and today's guest is a true expert in this game. Spencer Howard, the mastermind behind , has helped countless people book premium travel with points instead of cash—making dreams of business and first-class travel a reality. In this episode, Spencer shares his journey from a political career to building a freelance writing business to becoming a full-time freelancer in the world of points and miles. He dives deep into the strategies freelancers can use to leverage credit card rewards and optimize points for travel, breaking down complex topics like transferable points and airline-specific credit cards. And he explains how to do this without getting into debt or paying credit card fees that don’t make sense. I learned a lot from this conversation. I realized that many of my hang ups a

Have you ever had a client, prospect—or even an acquaintance—ask to "pick your brain"?   At first, it might feel flattering. But after the fourth or fifth time, it starts to feel like a burden.   You feel taken advantage of.   In this short episode, I talk about how I changed my approach to these requests. Instead of making excuses or feeling resentment, I started charging for “brain picking” sessions—and it completely transformed how I handle these situations.   I walk you through how I reframed these requests into a structured offer, how I set the price, and how you can do the same to ensure that clients and prospects value your time and expertise.   It doesn’t matter what type of work you do as a solo professional. If you get these requests regularly, this episode will give you practical tips on how to handle them with confidence.

Most freelancers and solo marketers focus their marketing efforts on prospecting, networking, or LinkedIn.   But guesting on podcasts that your target audience listens to? Not so much.   And that’s too bad, because appearing on podcasts can be a powerful way to build your brand, meet and network with great people, generate leads, and establish yourself as a thought leader in your market.   In this episode, I sit down with Angie Trueblood, a seasoned podcast publicist, to explore how freelance writers and solo marketers can harness the power of podcast guesting.   Angie shares her unique journey into the world of podcast publicity and breaks down why being a guest on the right shows can make a huge positive difference in your business. We dive deep into actionable strategies, including:   Why podcast guesting is an underused but highly effective strategy for freelancers How to identify the podcasts that will bring real value to your business Insider tips on crafting a genuine, irresistible pitch

A growing number of writers are incorporating AI tools into their workflow.   Those who’ve kept an open mind and experimented with different approaches and ways to increase their productivity and scale their creativity have seen remarkable improvements in both the quality and quantity of their work, allowing them to stay ahead in an ever-evolving industry.   The current models are powerful out of the box. But what if there was a way to take things a step further and create personalized AI tools tailored to your unique needs?   In this episode, I sit down with Erynn LaFlamme, founder and CEO of Ethic Agency, a marketing agency based in Metro Atlanta. Erynn and I discuss how writers can harness the power of custom GPTs to handle nuanced parts of their client workflow.   Erynn has become an expert in using AI for content creation, and she walks us through the process of building Custom GPTs and shares real-world examples of how her team is leveraging this technology to produce better work.   We dive deep into:  

I was doing an exercise the other day where I looked back over the past 3 decades of my career to think through every major breakthrough I had and every big move I made.   Not only was this a fun trip down memory lane, it also made me realize a few very important things.     One of them is that nearly every breakthrough happened during a very challenging moment in my career. And in a few cases, they happened when I was desperate—when I was in a very tight spot and desperately needed things to turn around.   And that got me thinking, “You know ... desperation can lead to some very powerful breakthroughs!”   That’s the topic of this week’s short podcast episode below.