Alliance Aces

Alliances are chess matches. They are dynamic, multi-faceted, and change rapidly. An SAP-alliance partner like Fujitsu Global understands this. Who better to give advice on alliances than their SAP Sr. Alliance Director for EMEIA, Andreas Hoehnen? Andreas speaks four languages, he’s an avid cyclist, he simply loves challenges. He’s helped develop SAP alliances both from within SAP and from inside SAP partner organizations, such as Wipro, Landis + Gyr, and now, Fujitsu. We spoke with Andreas at the SAPPHIRE NOW conference in Orlando to hear his thoughts on how alliances are built and maintained. His insight was invaluable.