Brand Therapy

149. How do you name a brand?

Informações:

Synopsis

Stumped on a brand name? ✍️ You're not alone! In this Brand Therapy episode, brand strategists and hosts Phil and Lauren dish on their tricks for creating business names for clients. You'll learn their non-negotiables (including being easy to remember), techniques for brainstorming, and a can't-miss tool to get the ball rolling. For anyone who wants to finalize a business name, you're going to love this episode!