Standout With Cheryl Tan

How to market your business when opportunity is knocking with Cheryl Tan Today, I wanted to address the second most-asked question I receive. The first one, by the way, is no surprise. It’s, “How do I get my story featured in the news?” I have articles, videos and resources here at cheryltanmedia.com where you can get answers to that and much more. Just go to cheryltanmedia.com/start. The second most-asked question isn't so much a question, but more of a situation, followed by a, “What do I do?” It’s this. “I have a book, an event, a new business I’m about to launch. Maybe I have received a big award, I just got a new client, I have to hire five people, I have taken on a partner. Big things are happening in my business and I don’t want to waste a marketing opportunity. What do I do?” And while the lack of new things happening in your business feels terrible, too much happening at once may feel just as bad. Today, I wanted to address that. How to maximize opportunity in your business. Put another way