Paschon Podcast With Brian Pasch

Past Due: Transparent Marketing Reports and Actional Metrics

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Synopsis

Join me and Lisa Gener from Dealer Alchemist as we discuss ways to make your marketing reports more transparent and how to develop meaningful metric and KPIs. Don't miss the critical discussion on marketing measurement as we move closer to the Modern Retailing Conference (MRC), Nov 13-15th in Palm Beach Florida.