Lee Honish | Honishreport

this is all about using a closing gift to go viral... going viral means your clients talk about you to other potential clients... here is a note from Realtor.com about closing gifts: Not giving anything: “You don’t have to spend a fortune,” Wendling says. “You give based on what you can afford and what you think it’s worth.” Yet some real estate professionals are adamant that they shouldn’t be expected to give a gift in return for their service. Like it or not, closing gifts have almost become an expectation among many buyers and sellers. Giving nothing could backfire and may make some clients feel snubbed, Wendling says.