Hospitality Property School

How Augmented reality Can Work - For Your Hotel, Resort, Inn, Bed & Breakfast | Ep. 185

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Synopsis

With each step forward in the digital revolution, science fiction has become less like fabrication and more like reality. Let me explain how this will change hospitality property marketing.At the beginning of this episode, I stated that with each step forward in the digital revolution, science fiction has become less like fabrication and more like reality. That's in part because hardware engineers and software developers continue to improve their augmented reality technologies, making the line between real and virtual life ever dimmer. Augmented reality (AR), it seems, may soon be the true reality for us all.AR is the blending of interactive digital elements – like dazzling visual overlays, buzzy 3D touch, or other sensory projections – into our real-world environments. If you experienced the uproar of Pokémon Go, you witnessed augmented reality in action. If not, here is a clearer explanation.YouTube videoGoogle SkyMap is another well-known AR app. It overlays information about constellations, planets and mo