Knowledge@wharton
House Rules: How Siebel Systems Became a Star
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:07:54
- More information
Informações:
Synopsis
“When people have a choice they choose service over anything else including price and product attributes ” says Pat House co-founder and executive vice president of Siebel Systems the world’s leading supplier of eBusiness application software. During a visit to Wharton earlier this month House explained the strategy that has allowed Siebel to thrive in a notoriously turbulent industry. See acast.com/privacy for privacy and opt-out information.