Knowledge@wharton
A Search for Google’s Success Turns Up Two Words: Trust and Technology
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:08:44
- More information
Informações:
Synopsis
Even as so many well-known search engines are struggling for survival Google.com continues to thrive actually turning a profit this year according to the privately-held company. What explains Google’s success and the loyalty of its users? “Performance not glitter ” sums up one Wharton professor. Plus a purist approach to advertising. See acast.com/privacy for privacy and opt-out information.