Knowledge@wharton
Into the Metaverse: Can Facebook Rebrand Itself?
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:08:41
- More information
Informações:
Synopsis
Facebook’s name change to ”Meta” signals a lot more about the company than a simple rebrand. Wharton marketing professor Patti Williams breaks down the decision and its implications for the world’s largest social media network. See acast.com/privacy for privacy and opt-out information.