Community Signal

As community practitioners, we often serve communities that we don’t necessarily belong to. But how would you approach designing a community platform, events, and policies for a demographic that you don’t belong to? Alexa Wahr, the COO of Revel, a community for women over 40, says that she and her co-founder build by putting their community first. “We absolutely listen to our members. We don’t try to pretend like we know what exactly our members are going through or what it’s like to be a woman in their life. That doesn’t mean that we can’t help to build the community and build the tools that help them connect.” In this episode of Community Signal, Alexa shares how the policies that govern the platform, Revel’s approach to safety during the pandemic, and Revel’s acquisition of The Woolfer, are all grounded in putting their members’ needs, safety, and experiences first. Alexa also discusses how Revel, an in-person events-based community, shifted entirely to virtual events in light of the pandemic. Through this