Secret Sauce - The Restaurant Marketing Podcast

The 2016 NRA Show in Chiacgo was attended by over 45,000 people.     We spent 3 packed days looking for the best products, ideas and inspiration to help you grow your business.  There was so much to see - but here are some of the edited highlights. We visit 2 great Chicago restaurants -  Nick's Pizza and Pub and Au Cheval with Eric Cacciatore from Restaurant Unstoppable. We finally get to experience the amazing In n Out Burger - the iconic Burger business. What was the surprising thing about Bubba Gump? We discuss some of the reason YOU should go to the NRA show and how it will help you grow your business. There are a lot of suppliers who have a great story - that story can and should become part of your story.  It helps create the experience and where there is experience there's margin! We discuss Kimbal Musk from The Kitchen and the way he creates a great story about his suppliers, Denny Post and the importance of a Signature meal- even if it isn't that popular, as well as a great discussion between Jon Taf