Secret Sauce - The Restaurant Marketing Podcast

Hooray - Episode 50.  Thank you so much to everyone who has contributed to the Secret Sauce podcast since we started. We look at how a lot of Restaurants miss some fundamental marketing steps and when they get a great public relations win they aren't in a position to capitalise on that win.  Too many restaurants don't have a website, they don't have the Facebook pixel installed, they which means it is a lot harder to build a strong brand and find new customers and turn them into repeat customers. We discuss what intellectual property and intangible assets.  These can have an impact on the price that you pay when you buy a restaurant and definitely can impact the price of the restaurant that you sell for. Does a restaurant have an email list?  How big is it and how  Domain Names - These are sometimes registered by aggegators like Menulog, or they can register a similar name. Facebook Pages - who is the owner of the Facebook page, who has access to it? Do you have an unofficial Facebook Page? Is there a site th