Brandwidth On Demand

Sean Ross is an undisputed industry expert on the music and format landscape—market strategy, the evolution of formats, and the evolution of radio programming in a world of audio choices. He’s programmed at the station level and worked in A&R for the recording industry. A longtime journalist coving the radio industry for Billboard, Radio & Records and others he now publishes the influential https://radioinsight.com/ross-on-radio/ (Ross on Radio) column while serving as the https://www.edisonresearch.com/sean-ross-2/ (Vice President of Music and Programming for Edison Research). In this episode, Sean recaps what radio went thru, with special emphasis on the double-whammy of more listener choice (due to emerging tech), and the realities of Covid. Most importantly, he offers some solid points to ponder as you work your way through 2022. Key Points you won't want to miss: [01:25] Sean recaps some of the biggest radio trends from 2021. [03:42] No matter your format(s), every station has had issues in main