Copy Chief Radio
CCR243: (New Breed) Craig Dave - Ramping up tension (and laughs) in your copy
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:32:02
- More information
Informações:
Synopsis
Copywriter Craig Dave talks about a thing he likes to call a “laughertorial” - an essentially funny, somewhat satirical, advertorial. There are some really important lessons for effective copywriting in this conversation, so start listening!