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Specializing in strategic planning for multi-location and franchise SEO campaigns, Steve Wiideman, of Wiideman Consulting Group, considers himself a scientist and practitioner of local and eCommerce search engine optimization and paid search advertising. Wiideman has played a role in the inbound successes of brands that have included Disney, Linksys, Belkin, Public Storage, Honda,Technicolor, Skechers, Meineke Car Care Centers, Applebee's, IHOP, Dole, and others, with emphasis on strategy, planning and campaign oversight. Check out Wiideman Consulting Group here: https://www.wiideman.com/  Follow and listen to the Search Marketing Podcast here: https://www.wiideman.com/podcast Steve has FANTASTIC LEARNING RESOURCES YOU NEED HERE: https://www.wiideman.com/learn  Thank you so much for a great conversation, Steve! This episode is brought to you by Veeam Software and the 4-Step Guide to Delivering Extraordinary Software Demos that Win Deals and Diabolical Coffee plus the great folks over at Fiverr!  Want