Oyster900

203 Birth of Lutume - A New Business

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Synopsis

Mark talks about the energy, planning, and hard work that has gone into starting a new family business, Lutume, a retail mobile and web boutique selling handmade, one-of-a-kind ceramic art. He discusses the importance of marketing, using writing, visuals, name selection, a website, networking, and well-made promotional items to build and promote the brand. Adele asks […]