Social Business Engine: The Enterprise Podcast On Social Media, Content Marketing, Social Selling And Employee Advocacy.

Subscribe to Modern Marketing Engine Apple Podcasts |Stitcher |Google Play | Google Podcasts Marketing leaders across the globe have a challenging job - to help their marketing teams remain aligned with company goals and contribute to bottom-line results. It’s a tall order and one that is becoming increasingly more complex as technology saturates every area of business. For this episode of Modern Marketing Engine, Bernie speaks with Heidi Melin, Chief Marketing Officer at Workfront. She and the team at Workfront are enabling teams across all industries to do their best work. Listen to hear the findings of the 6th annual Workfront 2020 State of Work Report. Heidi and Bernie dive deep into one particular finding - that work is getting in the way of work - and discuss how to address it. Work Is Harder And More Complex Than Ever Before One of the obvious conclusions of this conversation is that the way work gets done has changed forever, and will continue to change as technology advances. There are more opportuni