Backyards of Key West Podcast with Mark Baratto

In this episode, Mark Baratto sits down with Coley Faircloth to talk about his lifestyle brand with a mission to help the ocean reefs. More on The Grateful Diver Grateful Diver was created in 1995 when Grateful Dead co-founder and drummer Bill Kruetzmann, an avid diver, had the inspiration to design a Grateful Diver logo by placing the iconic Grateful Dead lightning bolt on a red dive flag. Kruetzmann then granted Coral Forest, a nonprofit coral reef conservation organization, the rights to use it for marine conservation fundraising initiatives. Bob Weir, Grateful Dead co-founder and rhythm guitarist was a member of the Coral Forest board of directors. In 1998, Coral Forest merged with Reef Relief (reefrelief.org), a nonprofit organization dedicated to preserving and protecting the coral reef ecosystem through education and outreach in the Florida Keys. Permission to use the Grateful Diver logo was then passed on to them. Over the years, Grateful Diver merchandise has been sold online and used in many events