Actionable Marketing Podcast
AMP195: The Two Things Every Remote Marketing Team Needs to Succeed (And How to Bring Them Together) With Lars Helgeson From GreenRope
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:28:23
- More information
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Synopsis
How can you make remote work actually work? The right technology stack and the right processes to work from home on a distributed team. Today’s guest is Lars Helgeson from GreenRope. Based on Lars’ two decades of 100% remote work experience, he offers simple and practical advice to pair technology with processes that establish a solid, remote-working foundation. Some of the highlights of the show include: GreenRope: CRM/marketing automation software in single, unified platform Simplify Complexity: Successfully scale company by shifting toward remote work Advantages: Freedom and flexibility to work when and where you want Disadvantages: Not ideal for those needing space, structure, and office/cubicle Remote Work Necessities: Internet connection and quiet workspace Focus: What do you need to get work done? Requirements and right tools Data: How to create and distribute it to hold people accountable? Processes: Manage, control, understand, and document how people do things Structure: People need to have str